Carolina Millan is an International Speaker, Business Coach and Content Creator and a Social Media Marketing Expert. She’s also the host of the podcast “Beyond the Hustle”, where she interviews people like Russell Brunson, Gary Vee and others on business, marketing and mindset for online entrepreneurs. 

In this episode we cover a lot of ground, including:
- How to talk about racism, protests and other important issues on social media authentically.
- How to deal with difficult clients or clients that don’t do the work while requesting refunds. 
- How to avoid attracting the wrong client with the wrong expectations in  your marketing copy.
- How to authentically attract people to your products and services without exaggerating or lying on your funnel landing page.
- The importance of picking a clear market niche and customer avatar to serve
- Why Carolina is focusing on her native Latin American market after choosing not to serve that market initially 12 years ago, and why that strategy is starting to pay off.  

Find Carolina Millan at www.carolinamillan.net for English and www.carolinamillan.com for Espanol.  You can find her on Instagram here and her Podcast “Beyond the Hustle” is here.  

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