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Given the engagement challenges and revenue disruptions brought by the pandemic, everyone is looking to do more with less. Does today’s environment make partnerships even more appealing? Whether partnerships, coalitions, or collaborations, what are the pros and cons of these cross-organization relationships? What does each side bring to the table and expect in return? Are there economies of scale and opportunities to share costs? How do you balance egos and measure impact? We get straight to the point with a master of powerful partnerships and CEO of the pet industry’s government affairs and advocacy arm, Mike Bober.

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