Social Listening is something we have done for client ecommerce sites and in a limited way for our own ecommerce sites UNTIL THIS YEAR ! We now use social listening as a high priority as the rewards are a real eye opener. We also now offer social listening as a service for our end to end ecommerce business, www.ecommercesolution.co.uk . In this podcast I explain how we use social listening to increase online sales, and why it is a force to be reckoned with.