Continuous improvement

The Power of Storytelling in Digital Business Case Development


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In today’s fast-paced digital landscape, CxOs are often tasked with justifying large investments in technology to decision-makers. Yet, many struggle to effectively convey the value these investments bring to the business. A powerful way to overcome this challenge is by leveraging storytelling, turning data and complex ideas into a compelling narrative that resonates with stakeholders. Effective storytelling is essential for driving strategic business value, especially when communicating digital initiatives to the board and other key decision-makers.

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Continuous improvementBy Victor Leung


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