Rules to Thrive with Olga Lykova

The Power of the Ask with Cassandra Rodrigues


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In this episode, we sit down with Cassandra Rodrigues, a global marketing leader whose career spans nearly two decades at the intersection of technology, leadership, and transformation. From her early days growing up in a modest apartment in Mumbai to becoming a Senior Vice President at one of the world’s largest communications groups, Cassandra’s journey is a powerful study in resilience, ambition, and self-advocacy.

Raised in India, Cassandra navigated long commutes on Mumbai’s local trains and the realities of limited resources—experiences that quietly shaped her work ethic and worldview. A chance interview with Google became a pivotal turning point, launching an 18-year journey across roles, teams, and geographies, ultimately positioning her at the forefront of AI-driven change in the marketing industry.

Grounded, candid, and deeply reflective, Cassandra shares the lessons she’s learned along the way: the value of failing fast, the importance of asking for what you want, and the necessity of knowing your worth in an ever-shifting job market. She speaks openly about growth, authenticity, and why seeking help is not a weakness but a skill.

This conversation is an honest exploration of what it takes to build a meaningful career across cultures, industries, and eras of change—and how clarity, courage, and self-belief become essential rules to thrive.

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Rules to Thrive with Olga LykovaBy Olga Lykova