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The power of the Olympic brand and the geopolitics of global sport (Webinar)
What do the Olympics reveal about international influence, branding, and global power? Join TNWAC on Wednesday, August 27th, for a fascinating webinar moderated by Karl Dean featuring Terrence H. Burns (Chairman and Owner, T. Burns Sports Group, LLC).
Terrence will explore how the Olympic Games transcend sport to shape geopolitics, national identity, and global narratives.
What You’ll Learn:
– How the Olympic brand has become a tool of soft power
– The intersection of global sports, politics, and diplomacy
– Real-world insights into international branding and influence
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By Tennessee World Affairs Council
5
1010 ratings
What do the Olympics reveal about international influence, branding, and global power? Join TNWAC on Wednesday, August 27th, for a fascinating webinar moderated by Karl Dean featuring Terrence H. Burns (Chairman and Owner, T. Burns Sports Group, LLC).
Terrence will explore how the Olympic Games transcend sport to shape geopolitics, national identity, and global narratives.
What You’ll Learn:
– How the Olympic brand has become a tool of soft power
– The intersection of global sports, politics, and diplomacy
– Real-world insights into international branding and influence