What Problem Are You Solving? (What PAYS)

The Power of the Pivot


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Startups don't fail because they make mistakes—they fail because they refuse (or delay) the crucial decision to pivot.

This week on What Problem Are You Solving? (What PAYS), we break down the concept of pivoting—when to do it, why it matters, and how to do it right. From famous pivots that shaped billion-dollar companies to practical tips for recognizing when it's your turn, we'll uncover the true power of pivoting.

👉 What exactly is a pivot, and why is it misunderstood? 👉 Signals that it's time to pivot (and when to keep pushing forward) 👉 Step-by-step: How to pivot effectively without losing momentum 👉 Lessons from legendary startup pivots (Slack, Netflix, Instagram)

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What Problem Are You Solving? (What PAYS)By Jon T. Ruark, Ty Smith, and Adam Berk