The Private Practice Academy Podcast

By Kerstin Anderson-Ridge

Are you a psychologist looking to create a sustainable and profitable private practice, but you’re intimidated by how much you need to learn and worried about sacrificing your freedom in the proces

... more

· Business

Download on the App Store

Download on the App Store

Get it on Google Play

FAQs about The Private Practice Academy Podcast:

How many episodes does The Private Practice Academy Podcast have?

The podcast currently has 60 episodes available.

The Private Practice Academy Podcast episodes:

September 09, 202559. Why Therapists Can’t Afford to Ignore SEO (and What To Do About It) with Chris Morin
SEO might sound too difficult or intimidating to think about as a therapist, but if you ignore it then you’re leaving money on the table.
Chris Morin from Moonraker.ai helps therapists and wellbeing providers boost online identity and connect with ideal clients to boost the practice of their dreams, and today he joins me to talk all things SEO.
In this episode, we speak about:
Why therapists are often ‘techphobic’ (and why we don’t need to be!)
The most important factors for ranking on Google
How to get your website included in the AI summary of a search engine
Ranking for Google vs. showing up on AI platforms
Get Chris’ content prompts for blog writing here and check out Moonraker.ai’s website for more.

This episode is sponsored by Moonraker AI.
Find out how to work with me: https://www.privatepracticeacademy.com.au/services

FREE content ideas for psychologists: https://www.privatepracticeacademy.com.au/content-ideas

Send me a DM @kerstin_anderson_ridge: https://www.instagram.com/kerstin_anderson_ridge

Make sure you click subscribe to be notified of all new episodes!
...more
51min
September 02, 202558. Saying Yes When You Mean No? This Ruined My Wednesdays for Me
When I worked as a solo practitioner, I started to get tired of just seeing clinical clients. I wanted something more interesting!
So, I trained and started offering supervision. But eventually, the way I felt about it changed…
In this episode, I’ll share:
Why Wednesdays started to feel like a drag
The reason I stopped doing supervision
What Wednesdays look like now
How I fell back in love with my businesses
Find out how to work with me: https://www.privatepracticeacademy.com.au/services

FREE content ideas for psychologists: https://www.privatepracticeacademy.com.au/content-ideas

Send me a DM @kerstin_anderson_ridge: https://www.instagram.com/kerstin_anderson_ridge

Make sure you click subscribe to be notified of all new episodes!
...more
15min
August 26, 202557. What to Do When Everyone is Sick in Your Practice
Winter and Spring bring something that can be disastrous for an unprepared private practice - sickness!
It can be difficult to manage unplanned staff leave, but it doesn’t need to be. This episode will help you to plan and prepare for when your staff take time off due to sickness, so that your practice can continue to run smoothly.
In this episode, I’ll share:
Why you need to plan for staff sickness in advance
Budgeting for unexpected illnesses
How to manage when your staff members are sick
The importance of having ‘floaters’ in your practice

Find out how to work with me: https://www.privatepracticeacademy.com.au/services

FREE content ideas for psychologists: https://www.privatepracticeacademy.com.au/content-ideas

Send me a DM @kerstin_anderson_ridge: https://www.instagram.com/kerstin_anderson_ridge

Make sure you click subscribe to be notified of all new episodes!
...more
14min
August 19, 202556. Personal Branding: The New Non-Negotiable for Psychologists
There has been a lot of chat about ‘personal branding’ over the last couple of years, and it’s finally reached psychologists. Today, I’m speaking to you about personal branding in a group practice, and why it’s a non-negotiable for all of us!
In this episode, I’ll share:
What personal branding is
Why it’s important for psychologists in group practice
The purpose of personal branding
Why you should be a thought leader
Find out how to work with me: https://www.privatepracticeacademy.com.au/services

FREE content ideas for psychologists: https://www.privatepracticeacademy.com.au/content-ideas

Send me a DM @kerstin_anderson_ridge: https://www.instagram.com/kerstin_anderson_ridge

Make sure you click subscribe to be notified of all new episodes!
...more
14min
August 12, 202555. How to Handle 1 Star Reviews
There’s something that all business owners fear… and that’s negative reviews.
At my practice, we recently received a 1 star review on Google. We’re not the first practice to receive one, and we won’t be the last, so I wanted to share about our experience so that you know what to do if you’re ever in the same situation.
In this episode, I’ll share:
The reason AHPRA doesn’t want psychologists to have reviews
Why you shouldn’t remove your Google My Business profile, even if you get bad reviews
Whether or not you should respond to reviews publicly
How to handle negative reviews
Find out how to work with me: https://www.privatepracticeacademy.com.au/services

FREE content ideas for psychologists: https://www.privatepracticeacademy.com.au/content-ideas

Send me a DM @kerstin_anderson_ridge: https://www.instagram.com/kerstin_anderson_ridge

Make sure you click subscribe to be notified of all new episodes!
...more
17min
August 05, 202554. Professional Wills and Why You Need One with Robyn Miller
What would happen to your practice if something happened to you?
It may feel like a dark question, but it’s one that most psychologists aren’t asking ourselves. We have an ethical obligation to consider the impact on our clients if we are suddenly absent, and Robyn Miller is ensuring that more practice owners are aware of this.
In this episode, we speak about:
What is a professional will?
How we can help our clients avoid the trauma of the unknown
What needs to be addressed in a professional will
Our ethical obligations for continued care and confidentiality
Choosing your practice executor
Why you should outsource this task to a professional
Download Theraclosure’s Ultimate Professional Will Checklist here.

This episode is sponsored by Moonraker AI.
Find out how to work with me: https://www.privatepracticeacademy.com.au/services

FREE content ideas for psychologists: https://www.privatepracticeacademy.com.au/content-ideas

Send me a DM @kerstin_anderson_ridge: https://www.instagram.com/kerstin_anderson_ridge

Make sure you click subscribe to be notified of all new episodes!
...more
39min
July 29, 202553. $8k in Cancellations in 1 Week and What I Did About It
Today, I’m sharing one of the most challenging things that’s happened to me as a group practice owner. Honestly, I’m uncomfortable about sharing this, but I think it’s important for all practice owners to hear!
In this episode, I’ll share:
The time our practice had $8k of cancellations in one week
How this changed the structure of our assessments and our policies
What I learnt from this experience
How to stop this from happening to you
Find out how to work with me: https://www.privatepracticeacademy.com.au/services

FREE content ideas for psychologists: https://www.privatepracticeacademy.com.au/content-ideas

Send me a DM @kerstin_anderson_ridge: https://www.instagram.com/kerstin_anderson_ridge

Make sure you click subscribe to be notified of all new episodes!
...more
16min
July 22, 202552. Staff Overtime: How to Set Limits
My group practice has a policy and procedure around overtime now, but that wasn’t always the case.
Once, a staff member did 16 hours of unapproved overtime, and it showed me that I needed to rethink the way I’d set things up (or should I say: hadn’t set things up!).
In this episode, I’ll share:
The exact moment I realised our contracts and policies needed a serious upgrade
How to rethink overtime, boundaries, and fair expectations in a helping profession
How to bring admin on board for the bigger picture.

Find out how to work with me: https://www.privatepracticeacademy.com.au/services

FREE content ideas for psychologists: https://www.privatepracticeacademy.com.au/content-ideas

Send me a DM @kerstin_anderson_ridge: https://www.instagram.com/kerstin_anderson_ridge

Make sure you click subscribe to be notified of all new episodes!
...more
14min
July 15, 2025 51. The Dark Side of Showing Up Online
A few weeks ago, I had an incident that threw me for a loop.
As psychologists, we’re encouraged to market ourselves online - especially on social media - but there’s a dark side that isn’t spoken about enough.
In this episode, I’ll share exactly what happened to me and the lessons I learnt from it.

Find out how to work with me: https://www.privatepracticeacademy.com.au/services

FREE content ideas for psychologists: https://www.privatepracticeacademy.com.au/content-ideas

Send me a DM @kerstin_anderson_ridge: https://www.instagram.com/kerstin_anderson_ridge

Make sure you click subscribe to be notified of all new episodes!
...more
14min
July 08, 202550. You Can’t Build a Team Without This..
Before you expand or scale your practice, it’s important to consider what expectations you have for your staff members. This helps to set the tone for your practice and your team.
In this episode, I’ll share:
My top two expectations that I have in place within my practice
Why you should consider your values within your expectations
How to determine what your expectations should be
Find out how to work with me: https://www.privatepracticeacademy.com.au/services

FREE content ideas for psychologists: https://www.privatepracticeacademy.com.au/content-ideas

Send me a DM @kerstin_anderson_ridge: https://www.instagram.com/kerstin_anderson_ridge

Make sure you click subscribe to be notified of all new episodes!
...more
9min

FAQs about The Private Practice Academy Podcast:

How many episodes does The Private Practice Academy Podcast have?

The podcast currently has 60 episodes available.