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This episode is also available as a blog post: http://sportslawandpolicyreviewreporter.com/2022/05/18/the-privilege-of-morals-clause-endorsement-deals-and-associated-scandals%ef%bf%bc/
The Privilege of Morals Clause: Endorsement Deals and Associated Scandals
If the athletes aspire to make a living out of playing competitive sports, they must learn the skill of marketing themselves. The athletes in recent times are not just considered as players but also celebrity personalities - they gain immense amount of publicity and garner millions of followers which boosts their marketability. This further leads to gaining several sponsorships or endorsement deals. Endorsement deals are a great way to make revenue in the sporting world.
The focus of this article will be on sports endorsement deals and its morals clause. It would aid in comprehending the privilege of morals clause from the perspective of a corporation, as well as its implications on athletes. Various examples of termination of endorsement contracts and cases have been discussed. The Author has also given certain suggestions with respect to drafting morals clause in endorsement contracts.
This episode is also available as a blog post: http://sportslawandpolicyreviewreporter.com/2022/05/18/the-privilege-of-morals-clause-endorsement-deals-and-associated-scandals%ef%bf%bc/
The Privilege of Morals Clause: Endorsement Deals and Associated Scandals
If the athletes aspire to make a living out of playing competitive sports, they must learn the skill of marketing themselves. The athletes in recent times are not just considered as players but also celebrity personalities - they gain immense amount of publicity and garner millions of followers which boosts their marketability. This further leads to gaining several sponsorships or endorsement deals. Endorsement deals are a great way to make revenue in the sporting world.
The focus of this article will be on sports endorsement deals and its morals clause. It would aid in comprehending the privilege of morals clause from the perspective of a corporation, as well as its implications on athletes. Various examples of termination of endorsement contracts and cases have been discussed. The Author has also given certain suggestions with respect to drafting morals clause in endorsement contracts.