100-Sum Game: Winning Negotiations Across Industries

The Product Management Game | A conversation with Jake Fernandes (Product Manager @ Apple, prev Big Four Consultant)


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An ex-Big Four Consultant turned Product Manager at one of the most influential companies in the world, Jake Fernandes is a persuasion and communication superstar.

In this episode, we delved into how he facilitates bringing great products to life at Apple by leveraging his negotiation and persuasion skills. We covered everything from understanding the business chemistry between stakeholders to aligning people on the product's vision, influencing engineers, managing different priorities without alienating others, and more!

BONUS: Jake provided insight into how he used his persuasion skills to transition from Big Four Consulting to Product Management at Apple (go to 20:11)!


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100-Sum Game: Winning Negotiations Across IndustriesBy Idil Karateke