Mind the Market

The Psychological Trick that Boosts Brand Recall


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🎙️ Mind The Market – Episode : The Psychological Trick that Boosts Brand Recall

📌 Uncover the cognitive bias that helps brands stay top-of-mind.


Why do some messages fade... while others stay with us for years?

In this episode, we explore a powerful psychological effect that shapes how people remember brands, stories, and ideas. It’s subtle, it’s strategic—and when used well, it can turn a simple message into a lasting impression.


Without revealing too much, we’ll walk through:

– A classic study that changed how we understand memory

– Two iconic examples from advertising and film

– Practical ways to apply this principle in your own campaigns


Whether you're building a brand, crafting a campaign, or refining your storytelling, this mental trigger can give you an edge—quietly, but effectively.


🎧 Listen now and learn how to stay present in your audience’s mind—long after the message ends.

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Mind the MarketBy Mind the Market