UI Breakfast: UI/UX Design and Product Strategy

Episode 115: The Psychology of Addictive Products with Jeff Davidson

07.13.2018 - By Jane PortmanPlay

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We should make products useful, no doubt. But what if we could also make them addictive — so that the customers keep coming back? Our guest today is Jeff Davidson, a solo product designer and writer. You'll learn key psychological principles behind popular apps, why making a product addictive should never be a goal by itself, and how to design product features that satisfy the user's seeking system.

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