The Rally Podcast

Ever rewritten a caption a dozen times, held back a launch, or stayed off camera because you were worried about what people would think? You’re not alone. When we asked women at a recent Rally event what they’d most love to let go of, almost every answer came back to the same thing: fear of what other people think.

In this episode, Emily and Rachel are BACK after a (longer than planned) break. They catch up on a full season of life, including Rachel’s husband coming home from an unexpected deployment, kindergarten decisions, and Emily turning 30. Then they dig into the fear of visibility: why it never fully goes away no matter how much your business grows, and what to do about it.

You’ll learn:
    •    Why people buy the person, not just the service, and why your vulnerable content often connects the most
    •    How to name exactly what feels uncomfortable about showing up
    •    How to weigh the cost of staying hidden against the cost of showing up scared
    •    Practical tools for hard moments, from rip-the-bandaid posting and planned courage to hype videos and documenting the lows
    •    How a Rally member went from a hesitant idea to opening a brick-and-mortar store in two months

“The fear of man brings a snare, but whoever trusts in the Lord is kept safe.” (Proverbs 29:25)

If you’re a Christian woman building a business, this is your reminder that you’re playing on a different field. You don’t have to be fearless. You just have to keep showing up.

🎉 Try Rally, a community for Christian female entrepreneurs, for your first 30 days for just $30: https://letsrallytogether.com/ 

📲 Follow along on Instagram: @letsrallytogether

Timestamps 
0:00 Welcome back
1:10 Life catch-up: business, kids, deployment, and turning 30
8:20 Why fear of what others think holds so many women back
9:50 People buy the person behind the business
10:45 Rachel’s most vulnerable posts and going viral
14:30 Step 1: Name what’s uncomfortable
15:25 A Rally member’s brick-and-mortar launch
17:30 Step 2: Why does it grip you, and what does it cost?
17:50 Proverbs 29:25 and the fear of man
19:40 Practical tools: rip the bandaid, pray, and tell someone
22:35 Hype videos and documenting the hard moments
25:10 Doing hard things on purpose
27:05 Planning ahead so you can be brave
28:45 Working backward from the big dream
29:30 How to join Rally

CONTACT: [email protected]

ADVERTISE ON THE SHOW:

To inquire about host-read ads or to become the show’s next Presenting Sponsor, please send an email to [email protected]. 

EPISODE CREDITS:

Podcast Cover Photography: Jay Barr Photography

Podcast Production: Amplify Boutique 

DISCLAIMERS:

The views and opinions expressed in each episode are those of the individual contributors and do not necessarily reflect those of the podcast host and team or the owner of this Intellectual Property. This podcast is not an authority of legal advice, and listeners are encouraged to seek professional counsel with regard to their brand, business, and otherwise. We all hope you enjoy and find value in each episode.

Many of the product and service promotions in each episode are under the negotiated terms of affiliate or sponsorship agreements. If a link is clicked and a purchase is made, an affiliate commission may be received. However, we recommend products or services that we personally endorse and believe may be beneficial to others. This information is disclosed in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising."

What if the reason branding feels uncomfortable… is because you were taught the wrong definition?

Recorded live at the Rally Retreat in 30A, this conversation between Rachel and special guest Sarah (brand strategist and messaging expert) peels back the curtain on one of the biggest struggles Christian entrepreneurs face: “I don’t want to make it about me.”

If you’ve ever felt weird showing up online, struggled to talk about your work, or worried that confidence equals ego, this conversation will gently (and boldly) challenge that belief.

You’ll hear:

• Why branding isn’t about appearances but about reflecting what’s already inside
• The shift from “marketing feels manipulative” to “storytelling feels faithful”
• How confidence and conviction are not the same as ego
• Why hiding your story can actually be rooted in pride, not humility
• The biblical foundation of storytelling and why it matters for your business
• How your everyday life (yes, even yogurt and chocolate chips) can reflect God’s joy
• Why people don’t buy products...they buy stories they trust
• The real danger of waiting until your brand feels “perfect”
• What working with high-profile individuals reveals about loneliness, humanity, and connection
• How community and storytelling combat isolation at every level

CONTACT: [email protected]

ADVERTISE ON THE SHOW:

To inquire about host-read ads or to become the show’s next Presenting Sponsor, please send an email to [email protected]. 

EPISODE CREDITS:

Podcast Cover Photography: Jay Barr Photography

Podcast Production: Amplify Boutique 

DISCLAIMERS:

The views and opinions expressed in each episode are those of the individual contributors and do not necessarily reflect those of the podcast host and team or the owner of this Intellectual Property. This podcast is not an authority of legal advice, and listeners are encouraged to seek professional counsel with regard to their brand, business, and otherwise. We all hope you enjoy and find value in each episode.

Many of the product and service promotions in each episode are under the negotiated terms of affiliate or sponsorship agreements. If a link is clicked and a purchase is made, an affiliate commission may be received. However, we recommend products or services that we personally endorse and believe may be beneficial to others. This information is disclosed in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising."

You can be in every Slack, Circle, and group chat…and still feel alone. Here’s why getting in the room changes everything.

We’re recording live from our Rally Varsity retreat in Rosemary Beach, Florida, and pulling back the curtain on why in-person community is a non-negotiable for Christian female entrepreneurs. We’re talking about what actually shifts when you move from screen-to-screen connection to shoulder-to-shoulder presence- spiritually, psychologically, relationally, and in business.

We’ve built Rally with online connection and in-person experiences on purpose, and in this conversation we explain why. This isn’t about more events or more noise. It’s about depth, alignment, and being fully known.

You’ll hear:

• Why being physically in the room breaks down walls faster than any Zoom call ever could
• The psychological and spiritual impact of face-to-face connection
• Why retreats are meant to help you regroup, not perform or extract everything at once
• How faith-led community accelerates trust, clarity, and business growth
• The hidden cost of staying isolated “just a little longer”
• How we think about conferences, retreats, and gatherings differently than most people
• Why one takeaway from the right room can change everything
• How to show up to in-person spaces with open hands instead of hustle energy
• Encouragement for women who feel called to host spaces but worry they’re not ready
• Why sometimes all it takes is an invitation to create belonging

If you’ve ever thought, “People don’t really get what I do,” or “I believe differently, build differently, and measure success differently,” this episode is for you.

CONTACT: [email protected]

ADVERTISE ON THE SHOW:

To inquire about host-read ads or to become the show’s next Presenting Sponsor, please send an email to [email protected]. 

EPISODE CREDITS:

Podcast Cover Photography: Jay Barr Photography

Podcast Production: Amplify Boutique 

DISCLAIMERS:

The views and opinions expressed in each episode are those of the individual contributors and do not necessarily reflect those of the podcast host and team or the owner of this Intellectual Property. This podcast is not an authority of legal advice, and listeners are encouraged to seek professional counsel with regard to their brand, business, and otherwise. We all hope you enjoy and find value in each episode.

Many of the product and service promotions in each episode are under the negotiated terms of affiliate or sponsorship agreements. If a link is clicked and a purchase is made, an affiliate commission may be received. However, we recommend products or services that we personally endorse and believe may be beneficial to others. This information is disclosed in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising."

Big-sis energy, incoming. Today we’re sharing the counter-cultural truths that unlocked real growth for us and might step on a toe or two (with love). From pricing and platforms to faith and ambition, we’re saying the quiet parts out loud so you can build a business you actually love.

You’ll hear:

• Your real competition: it’s not “her” - it’s your untapped potential
• Followers ≠ revenue: why a bigger audience doesn’t guarantee a bigger business
• Skip the kiddie table: paying for a seat (mentors, masterminds, memberships) is the true fast pass
• Pricing reality check: undercharging is selfish, to you, your clients, and your industry
• Faith x business: they’re not separate and your build reveals what you really believe
• Hustle is expensive: in money, energy, family, and focus (choose a better way)
• Shared wins hit different: why celebration multiplies when it’s in community
• Room check: if you’re the smartest person there…you’re in the wrong room

If something here stings, it’s probably the exact place you’re ready to level up. Take what you need, leave the rest but promise yourself you’ll do something with it.

CONTACT: [email protected]

ADVERTISE ON THE SHOW:

To inquire about host-read ads or to become the show’s next Presenting Sponsor, please send an email to [email protected]. 

EPISODE CREDITS:

Podcast Cover Photography: Jay Barr Photography

Podcast Production: Amplify Boutique 

DISCLAIMERS:

The views and opinions expressed in each episode are those of the individual contributors and do not necessarily reflect those of the podcast host and team or the owner of this Intellectual Property. This podcast is not an authority of legal advice, and listeners are encouraged to seek professional counsel with regard to their brand, business, and otherwise. We all hope you enjoy and find value in each episode.

Many of the product and service promotions in each episode are under the negotiated terms of affiliate or sponsorship agreements. If a link is clicked and a purchase is made, an affiliate commission may be received. However, we recommend products or services that we personally endorse and believe may be beneficial to others. This information is disclosed in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising."

Hot take: you can have community and still stall out. Here’s our cheat code: your network and yes!!!! there’s a right (and wrong) way to build it.

In this episode, Rachel Awtrey and Emily Rowlett unpack the viral line “Your network is your net worth” and make it super practical. Think airport moving sidewalks and Mario Kart speed boosts: the right rooms, the right people, at the right time without being icky, transactional, or spread too thin.

You’ll hear:

• Networking vs. Community (for real): friendships that hold you vs. contacts that move you forward—and why you need both
• Picking the right rooms: how who you surround yourself with secretly defines your version of “success”
• No-icky networking: give/receive without keeping score, avoid “take-take-take” energy, and fix it fast if you’ve blown it
• Faith-forward strategy: why ordinary moments aren’t coincidences (and how God uses curiosity to open doors)
• A live trace-back: the surprising chain of connections that helped lead to Rachel’s book deal
• Rally as your “gym”: a safe place to practice your networking reps so the rest of your life gets stronger

If you’ve ever thought, “I don’t know the right people,” this episode hands you the playbook, and the courage, to change that.

CONTACT: [email protected]

ADVERTISE ON THE SHOW:

To inquire about host-read ads or to become the show’s next Presenting Sponsor, please send an email to [email protected]. 

EPISODE CREDITS:

Podcast Cover Photography: Jay Barr Photography

Podcast Production: Amplify Boutique 

DISCLAIMERS:

The views and opinions expressed in each episode are those of the individual contributors and do not necessarily reflect those of the podcast host and team or the owner of this Intellectual Property. This podcast is not an authority of legal advice, and listeners are encouraged to seek professional counsel with regard to their brand, business, and otherwise. We all hope you enjoy and find value in each episode.

Many of the product and service promotions in each episode are under the negotiated terms of affiliate or sponsorship agreements. If a link is clicked and a purchase is made, an affiliate commission may be received. However, we recommend products or services that we personally endorse and believe may be beneficial to others. This information is disclosed in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising."

You can hit six figures and still feel miserable. You can have a killer product and still feel isolated. So what’s missing? Community, baby!!!

In this episode, Rachel Awtrey and Emily Rowlett bust the biggest myths about community and entrepreneurship like “I don’t have time for more friends” or “networking is enough” and share why true community is the non-negotiable ingredient for longevity in business (and joy in life).

You’ll hear:

• The lonely seasons that forced us to realize we couldn’t do it alone
• Why comparison is the kryptonite to your calling (and how to fight back)
• The difference between networking and real community
• What’s actually at stake if you try to build your business solo
• Why Rally was built on this exact hill and why we’ll die on it 💥

If you’ve ever thought, “I can do this on my own,” this episode is your wake-up call.

CONTACT: [email protected]

ADVERTISE ON THE SHOW:

To inquire about host-read ads or to become the show’s next Presenting Sponsor, please send an email to [email protected]. 

EPISODE CREDITS:

Podcast Cover Photography: Jay Barr Photography

Podcast Production: Amplify Boutique 

DISCLAIMERS:

The views and opinions expressed in each episode are those of the individual contributors and do not necessarily reflect those of the podcast host and team or the owner of this Intellectual Property. This podcast is not an authority of legal advice, and listeners are encouraged to seek professional counsel with regard to their brand, business, and otherwise. We all hope you enjoy and find value in each episode.

Many of the product and service promotions in each episode are under the negotiated terms of affiliate or sponsorship agreements. If a link is clicked and a purchase is made, an affiliate commission may be received. However, we recommend products or services that we personally endorse and believe may be beneficial to others. This information is disclosed in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising."

We’ve been sitting on this idea for two years… and today we’re finally pulling back the curtain. 🎉

In this very first episode of the Rally Podcast, Rachel Awtrey and Emily Rowlett share the real story behind Rally: how two friends with completely different skillsets went from working in the trenches of business alone to building a six-figure online community for Christian female entrepreneurs.

You’ll hear:

• The moment we realized we couldn’t (and shouldn’t) do business solo
• The mistakes we made in the early days (and what we’d do differently)
• Why community, not competition, is the game-changer for your business
• The wild way Rally has created partnerships, best friends, and six-figure offers
• What’s next inside Rally and how you can be part of it

If you’ve ever wondered if there are other women “out on the ocean” with you, this episode is proof that you don’t have to row your boat alone.

CONTACT: [email protected]

ADVERTISE ON THE SHOW:

To inquire about host-read ads or to become the show’s next Presenting Sponsor, please send an email to [email protected]. 

EPISODE CREDITS:

Podcast Cover Photography: Jay Barr Photography

Podcast Production: Amplify Boutique 

DISCLAIMERS:

The views and opinions expressed in each episode are those of the individual contributors and do not necessarily reflect those of the podcast host and team or the owner of this Intellectual Property. This podcast is not an authority of legal advice, and listeners are encouraged to seek professional counsel with regard to their brand, business, and otherwise. We all hope you enjoy and find value in each episode.

Many of the product and service promotions in each episode are under the negotiated terms of affiliate or sponsorship agreements. If a link is clicked and a purchase is made, an affiliate commission may be received. However, we recommend products or services that we personally endorse and believe may be beneficial to others. This information is disclosed in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising."

We’re Rachel and Emily - friends, founders, and your hosts of The Rally Podcast!

If you’ve ever felt stretched between business, family, and faith, you’re not alone and you don’t have to do it all by yourself!

Each episode brings encouragement rooted in scripture, practical strategies for your business, and real stories that remind you God’s plans are good (even in the chaos).

Expect laughs, honest conversations, and a community that cheers you on every step of the way. 

Because at Rally, we believe your calling is bigger than your calendar. 

Ambition doesn’t have to be compromised. 

And there’s no competition in the Kingdom.

Let’s go farther, together.

CONTACT: [email protected]

ADVERTISE ON THE SHOW:

To inquire about host-read ads or to become the show’s next Presenting Sponsor, please send an email to [email protected]. 

EPISODE CREDITS:

Podcast Cover Photography: Jay Barr Photography

Podcast Production: Amplify Boutique 

DISCLAIMERS:

The views and opinions expressed in each episode are those of the individual contributors and do not necessarily reflect those of the podcast host and team or the owner of this Intellectual Property. This podcast is not an authority of legal advice, and listeners are encouraged to seek professional counsel with regard to their brand, business, and otherwise. We all hope you enjoy and find value in each episode.

Many of the product and service promotions in each episode are under the negotiated terms of affiliate or sponsorship agreements. If a link is clicked and a purchase is made, an affiliate commission may be received. However, we recommend products or services that we personally endorse and believe may be beneficial to others. This information is disclosed in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising."