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The Real Cost of Keeping the Wrong People
Most people don't expect a hairstylist to end up running a multi-location franchise company.
Jenner Feroah did.
In this episode of Success Stories, Steve Cross sits down with the CEO of Lunatic Fringe Salons to talk about turning a passion into a career, growing from salon assistant to CEO, and building a business that refuses to compromise its culture. They get into leadership, franchising, hiring, burnout, scaling people-driven organizations, and why putting the right people in the right seats changes everything.
About Our Guest
Jenner Feroah is the CEO of Lunatic Fringe, a salon company with corporate and franchise locations across Utah, Idaho, and Ohio. She joined the company in 2002 as an assistant and has spent more than two decades helping grow the brand through a culture-first approach focused on teamwork, accountability, and professional development. Even as CEO, Jenner still works behind the chair one day each week to stay connected to the client and team experience.
About Success Stories
Welcome to Success Stories, the podcast where Steve Cross sits down with the sharpest minds in business to unpack what it really takes to grow.
From scrappy upstarts to category leaders, each conversation reveals the mindset, strategies, and personal stories behind bold decisions and breakthrough moments. No fluff. No gurus. Just real founders, real operators, and real results.
If you're a growth-obsessed entrepreneur, marketing leader, or future founder, this playlist is your shortcut to hard-earned wisdom from those who've built it, scaled it, and lived to tell the tale.
👉 Subscribe to the channel and hit the bell so you never miss an episode.
👉If you think you can hang, this link is for you. https://stevecross.wtfÂ
👉 For more about iSynergy and how we help brands grow through strategic digital marketing, visit https://isynergy.io/connect/.
#SuccessStories #Leadership #Entrepreneurship #BusinessGrowth #Franchising #CompanyCulture #SalonIndustry #CEO #SmallBusiness #PersonalDevelopment #TeamBuilding #BusinessPodcast
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By Steve CrossMost people don't expect a hairstylist to end up running a multi-location franchise company.
Jenner Feroah did.
In this episode of Success Stories, Steve Cross sits down with the CEO of Lunatic Fringe Salons to talk about turning a passion into a career, growing from salon assistant to CEO, and building a business that refuses to compromise its culture. They get into leadership, franchising, hiring, burnout, scaling people-driven organizations, and why putting the right people in the right seats changes everything.
About Our Guest
Jenner Feroah is the CEO of Lunatic Fringe, a salon company with corporate and franchise locations across Utah, Idaho, and Ohio. She joined the company in 2002 as an assistant and has spent more than two decades helping grow the brand through a culture-first approach focused on teamwork, accountability, and professional development. Even as CEO, Jenner still works behind the chair one day each week to stay connected to the client and team experience.
About Success Stories
Welcome to Success Stories, the podcast where Steve Cross sits down with the sharpest minds in business to unpack what it really takes to grow.
From scrappy upstarts to category leaders, each conversation reveals the mindset, strategies, and personal stories behind bold decisions and breakthrough moments. No fluff. No gurus. Just real founders, real operators, and real results.
If you're a growth-obsessed entrepreneur, marketing leader, or future founder, this playlist is your shortcut to hard-earned wisdom from those who've built it, scaled it, and lived to tell the tale.
👉 Subscribe to the channel and hit the bell so you never miss an episode.
👉If you think you can hang, this link is for you. https://stevecross.wtfÂ
👉 For more about iSynergy and how we help brands grow through strategic digital marketing, visit https://isynergy.io/connect/.
#SuccessStories #Leadership #Entrepreneurship #BusinessGrowth #Franchising #CompanyCulture #SalonIndustry #CEO #SmallBusiness #PersonalDevelopment #TeamBuilding #BusinessPodcast