Pantrium, Truth of Business Leadership

The real diary of CEOs. It’s time to break up with the LinkedIn lingo with Alina Borg


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Join host Christie H. Kristensen in the latest Pantrium Podcast episode as she sits down with Alina Borg, CEO Ghostwriter & LinkedIn™ Specialist. In this insightful conversation, Alina shares her journey from academia to freelance journalism, eventually becoming a sought-after ghostwriter for CEOs and startups across the Nordics.Together, they dive deep into the art of storytelling, offering practical tips on overcoming perfectionism, simplifying your language, and crafting narratives that resonate. Alina explores how to network effectively, maintain authenticity in the age of AI, and understand the hero's journey in building compelling stories. Whether you're a reluctant CEO or a visionary leader, this episode provides valuable advice on maintaining integrity, balancing vulnerability with confidence, and leveraging LinkedIn to its fullest potential.Throughout the conversation, Alina emphasizes the importance of clear, relatable communication. She discusses why perfectionism can hinder storytelling and encourages leaders to prioritize clarity over complexity. By stripping away jargon and embracing authenticity, Alina shows how leaders can build deeper, more meaningful connections with their audience.At the heart of Alina’s approach is the belief that personal stories are essential to great storytelling. She urges leaders to embrace their unique journeys and share personal anecdotes to build trust, foster engagement, and create relatability. Alina also advocates for keeping a journal to capture thoughts and reflections, which can later serve as powerful content for personal branding.00:59 Welcome to the Pantrium Podcast01:43 Guest Introduction: Alina's Fun Fact04:09 Alina's Personal Journey06:33 Navigating Cultural Differences09:04 Discovering LinkedIn's Potential12:16 Advice for Aspiring Writers14:18 Understanding Different Leadership Styles19:35 Crafting Authentic Stories27:35 Future of Storytelling and Personal Branding34:53 Final Thoughts and Advice38:17 Conclusion and FarewellMusic from #Uppbeat (free for Creators!):https://uppbeat.io/t/night-drift/the-...License code: DCXZVUNGAWM48HT0

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Pantrium, Truth of Business LeadershipBy Christie H.Kristensen