In this episode of Growth Notes, Frazier flips the script on the visibility game. It’s not about being the loudest. It’s about being the most useful.

Too many loan officers are obsessed with being seen—posting constantly, showing up at every event—without actually solving real problems. Visibility without value is noise. The real power? Becoming the person clients need, not just someone they notice.

Frazier challenges you to shift your focus: be the expert, be the guide, be the one who gets it done. Do that, and the business will find you.