Please note this is our season 1 finale episode, we will be back with an updated format for season 2 soon. In the mean time, why not watch some of our other episodes from season one? They are all available now on our page.

🔎 Episode Summary In this episode, David and Jamie sits down with Maya Karan, Good Space’s Content Marketing Lead (and newest employee), for a wide-ranging conversation on work, community, creativity and what it really feels like to enter the workforce in a post-COVID world.

Maya shares her perspective as a Gen Z professional navigating hybrid work, content creation and brand building. She reflects on why fully remote work can feel isolating early in a career, why in-person connection still matters deeply, and how shared space, casual conversations and even making coffee together shape stronger teams and better creative work.

The conversation explores the difference between marketing and genuine community-building, how trust is earned online, and why brands that feel human, imperfect and values-led are the ones people want to support. From creator-led content to the future of social media, Maya offers thoughtful insight into where attention is going, and where it’s quietly leaving. This episode is a grounded, honest reflection on modern work, digital culture and why real connection still matters more than ever.

Host: David Brown & Jamie Dundas

Guest: Maya Karan – Content Marketing Lead, Good Space

🧠 Key Takeaways Why In-Person Still Matters: For those early in their careers, learning how to work is just as important as doing the work. Being around people accelerates confidence, collaboration and growth in ways screens can’t replicate. Community Isn’t a Buzzword: True community-building goes beyond targeted marketing. It’s about making people feel seen, understood and part of something bigger than a transaction. Trust Is Built Through Enjoyment & Consistency: Whether it’s a creator or a brand, trust grows when people genuinely enjoy what they do, stick to their values and show up consistently over time. Creativity Over Perfection: In a fast-moving content landscape, scrappy, honest experimentation often resonates more than polished campaigns. Imperfection can be a strength. The Push & Pull of Social Media: While social platforms continue to grow, there’s a rising awareness of their limits. Attention is fragmenting, and physical, tactile experiences are quietly becoming more valuable again.

🛠️ Tools, Models & Ideas

Explored Human-led brand building

Community vs. marketing

Creator trust and authenticity

Hybrid work and creative collaboration

Casual, experimental content strategies

The future of social media and attention

💡 Best Quote

"Brands are human. There's someone behind the brand. think there's been a big rise in human led brand building and I think people connect with the idea that a brand is not a logo, but it's a team.”

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