In this episode, we dive into the profound impact of having a customer-oriented approach in sales and how it can make a significant difference in long-term success for companies. The discussion is sparked by a thought-provoking comment from a listener: "Redefined adequate to be attentive." We explore the idea of providing exceptional service and why being just adequate or attentive may not be enough.

Join us in this thought-provoking episode as we explore why settling for mediocrity or being just good enough can impede progress and hinder success. Learn how focusing on the fundamental aspects of sales and fostering genuine customer relationships can propel you and your team towards greatness, leading to increased profitability, customer loyalty, and an outstanding reputation in your industry. Don't settle for good when greatness is within your reach!