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This podcast episode provides a comprehensive overview of the German pharmaceutical market, focusing on pricing and reimbursement.
It explores the roles of key players like the Federal Joint Committee (G-BA), the Institute for Quality and Efficiency in Healthcare (IQWiG), and the Association of Statutory Health Insurance Funds (GKV-SV).
The episode examines the AMNOG process for evaluating new pharmaceuticals and the reference price system for established medications. It also discusses the challenges and opportunities present in the German pharmaceutical market, providing insights for sales professionals to succeed in this complex environment.
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Dr. Karuth -The Man behind Pharma Sales Pulse Podcast:
His german podcast „Pharma Sales Master“ is the no.1 Podcast for Sales in Healthcare, reaching 5.000 Downloads or 1/10 of the Pharma Salesreps in Germany.
Reach out for interview possibilities:
https://bit.ly/PSMPodcastGuest
Find Dr. Karuth on:
LinkedIn: https://www.linkedin.com/in/drkaruth/
Web: https://www.drkaruth.com
Facebook: https://www.facebook.com/drkaruth
===================
He is a mentor, a coach, and a passionate advocate for strategic communication, team leadership, and Keyaccount Management in the healthcare sector.
➡️ Find out his 3 Consulting Options
This podcast episode provides a comprehensive overview of the German pharmaceutical market, focusing on pricing and reimbursement.
It explores the roles of key players like the Federal Joint Committee (G-BA), the Institute for Quality and Efficiency in Healthcare (IQWiG), and the Association of Statutory Health Insurance Funds (GKV-SV).
The episode examines the AMNOG process for evaluating new pharmaceuticals and the reference price system for established medications. It also discusses the challenges and opportunities present in the German pharmaceutical market, providing insights for sales professionals to succeed in this complex environment.
=============================
Dr. Karuth -The Man behind Pharma Sales Pulse Podcast:
His german podcast „Pharma Sales Master“ is the no.1 Podcast for Sales in Healthcare, reaching 5.000 Downloads or 1/10 of the Pharma Salesreps in Germany.
Reach out for interview possibilities:
https://bit.ly/PSMPodcastGuest
Find Dr. Karuth on:
LinkedIn: https://www.linkedin.com/in/drkaruth/
Web: https://www.drkaruth.com
Facebook: https://www.facebook.com/drkaruth
===================
He is a mentor, a coach, and a passionate advocate for strategic communication, team leadership, and Keyaccount Management in the healthcare sector.
➡️ Find out his 3 Consulting Options