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Leslie Halleck is back as a guest to talk about working with plant influencers. Many plant influencers have their roots outside the industry and are energetic, enthusiastic, engaged amateur (as in plants aren't their profession) influencers who truly do influence consumers and their plant perceptions. Leslie's new adventure with Maria Failla (Bloom and Grow Radio) revives the Plant Society of days gone by. In this offline space, members can interact virtually with the benefits of plant societies that had members enrapt with their plants. Bridget and Leslie talk about this new type of consumer interaction.
By Bridget K. Behe5
88 ratings
Leslie Halleck is back as a guest to talk about working with plant influencers. Many plant influencers have their roots outside the industry and are energetic, enthusiastic, engaged amateur (as in plants aren't their profession) influencers who truly do influence consumers and their plant perceptions. Leslie's new adventure with Maria Failla (Bloom and Grow Radio) revives the Plant Society of days gone by. In this offline space, members can interact virtually with the benefits of plant societies that had members enrapt with their plants. Bridget and Leslie talk about this new type of consumer interaction.