Too many businesses are crippled because they don't have the right tools for the job at hand. In most cases, it's because we're looking at it the wrong way. Start with the desired outcomes first. If you want a hole, you need a drill. If you need to nail something, you need a hammer. Instead of investing in what's shiny bright and new, invest in the tools you need. Noah & Shawn share practical ways for you to figure out exactly what you need.