Marketing Talks by OSB

The Rise of Social Commerce


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Social commerce who?… Oh, just the $1.3 trillion industry changing how we shop 🛍️

In this episode, we’re breaking down how platforms like TikTok, Pinterest, and even WhatsApp are turning your scroll into a sale.

From live shopping to shoppable vids, creators are the new storefronts—let’s talk about it with our special guest, Farah El Hibri, a senior marketing student at OSB.

🎧 Tune in to “The Rise of Social Commerce – From Scroll to Sale”!

#SocialCommerce #TikTokShop #CreatorEconomy #DigitalMarketing #EcommerceTrends #InfluencerMarketing #ScrollToSale #PodcastTalks #GenZShopping #jessygrades #OSB #AUB #Marketingpodcast

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Marketing Talks by OSBBy Jessy Kfoury Aoun