In this episode we are talking to Mark Smith, CEO and Chief Research Officer at Ventana Research about the ROI of PIM and how you can build a business case around PIM. Mark shares experiences from his research and gives us insights into trends and implications. Thomas also realizes something about PIM that he has to tell his kids.

We’re always looking for new guests and topics! If you would like to recommend a featured guest or topic on the PIMtalk podcast, don’t hesitate to email us at PIMtalk@inriver.com.
Want to know more about PIM? Download this free Whitepaper!

45. The ROI of PIM with Mark Smith at Ventana Research

The Product Marketing Podcast - for product marketers, merchandisers and PIM professionals.

Business

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Careers

Management & Marketing

Business News

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Marketing

In this series Colin Field of inriver explores various ways in which organisations can adopt inriver successfully, taking a step by step approach to implementing inriver and enabling the teams that will use it.
 
In this introduction, find out more about the topics Colin will cover in the series

Field Theory [Series 1]: How to land inriver successfully within your organisation - an introduction

In this episode we talk to Louise Matsson, Applikation Specialist at J.LINDEBERG. She has experience with PIM from several companies and talks about how it is being new to PIM and how you can grow and find your role.

We’re always looking for new guests and topics! If you would like to recommend a featured guest or topic on the PIMtalk podcast, don’t hesitate to email us at PIMtalk@inriver.com.
Want to know more about PIM? Download this free Whitepaper!

59. Being new to PIM and how to grow and find your role

In this episode we talk to Carl Helgesson at Rankona Mazon about how to rank and sell on Amazon. We also talk about different strategies you can adopt and ne initiatives that Amazon is launching. You will get many good hands-on tips in this episode!  

We’re always looking for new guests and topics! If you would like to recommend a featured guest or topic on the PIMtalk podcast, don’t hesitate to email us at PIMtalk@inriver.com.
Want to know more about PIM? Download this free Whitepaper!

58. How to rank and sell on Amazon

It is time for the world's largest PIM event - PIMpoint Digital 2020. In this episode you get to meet our CEO Thomas Zanzinger and Johan Boström our Co-Founder and CPO. You will also meet some of the other speakers such as Tatianne Smit-Lugo at Intersport and Martin Steffensen at inRiver. Jesper Larsen will talk about what our partners will be doing and you will also meet moderator and PIMpoint veteran Mats Nilsson.

We’re always looking for new guests and topics! If you would like to recommend a featured guest or topic on the PIMtalk podcast, don’t hesitate to email us at PIMtalk@inriver.com.
Want to know more about PIM? Download this free Whitepaper!

57. Behind the scenes of PIMpoint Digital 2020

In this episode we are talking to Henrik Skinstad, CEO at Flipside, a company that specializes in solutions around User Generated Content in relation to PIM. Hear about how you can leverage your heroes in your customer community to enhance product experiences everywhere.
Also listen Emil Eriksson, Director of Product Management at inRiver about the value of adding User Generated Content to your work processes. 

We’re always looking for new guests and topics! If you would like to recommend a featured guest or topic on the PIMtalk podcast, don’t hesitate to email us at PIMtalk@inriver.com.
Want to know more about PIM? Download this free Whitepaper!

45. The ROI of PIM with Mark Smith at Ventana Research

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