Podcast Mastery Minute

The Role of Audience Personas in Podcasting


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The episode emphasizes the importance of knowing and understanding podcast listeners to create impactful content. It discusses the role of demographics, interests, and listening habits in forming audience personas, which help in crafting targeted and resonant content. We suggests gathering audience insights through social media interactions, polling data, and listener surveys. It concludes by highlighting that a deep understanding of the audience simplifies content creation and enhances its effectiveness, making the podcast truly impactful.

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Podcast Mastery MinuteBy Brian Colburn