Zoho CRM Podcast

The Role of CRM in Lead Nurturing


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Catherine Melo (Sales Enablement Manager) joins us on our second episode to dive into how Zoho CRM has helped Infinite Growth, a Sales Accelerator Company based out of Toronto accelerate their business and win new customers.

From incorporating the latest technology for their partners to looking for the most efficient cost-effective software, Infinite Growth is always on the lookout for the best software. We discuss ways we can avoid churn to increase your customer loyalty and how they effectively nurture leads by coming up with effective flows for their company and their partners.

Infinite Growth aims to form a great partner ecosystem and you can check out their website to know more.

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Host: Srividhya, Product Marketer, Zoho CRM

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Zoho CRM PodcastBy Zoho CRM