Writing Tech Brief By HackerNoon

The Role of Emotion in Purchasing Decisions and The Power of Persuasive Copywriting


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This story was originally published on HackerNoon at: https://hackernoon.com/the-role-of-emotion-in-purchasing-decisions-and-the-power-of-persuasive-copywriting.


With all the marketing tools available to businesses, it’s easy to overlook one essential factor: emotional connection.
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With all the marketing tools available to businesses, it’s easy to overlook one essential factor: emotional connection.

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