<a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2360683/open_sms">Send us a text</a>In this episode, Chris and Anne discuss the role of Internet Listing Services (ILS) in our apartment marketing mix.  This includes the value of ILS sources, what metrics we measure for success,  and how to balance your marketing mix.  Bonus: Chris talks about how he is using data to take calculated risks with his marketing strategy. Produced by Carlos Marquez

Send us a text In this episode, Chris and Anne discuss the role of Internet Listing Services (ILS) in our apartment marketing mix. This includes the value of ILS sources, what metrics we measure for success, and how to balance your marketing mix. Bonus: Chris talks about how he is using data to take calculated risks with his marketing strategy. Produced by Carlos Marquez

<a href="https://www.buzzsprout.com/twilio/text_messages/2360683/open_sms" rel="noopener noreferrer">Send us a text</a>In this episode, Chris and Anne discuss the role of Internet Listing Services (ILS) in our apartment marketing mix.&nbsp; This includes the value of ILS sources, what metrics we measure for success,&nbsp; and how to balance your marketing mix.&nbsp; Bonus: Chris talks about how he is using data to take calculated risks with his marketing strategy. Produced by Carlos Marquez

The Role of Internet Listing Services (ILS) in the Marketing Mix

Welcome to The Apartment Department - the podcast for multifamily marketers by multifamily marketers, co-hosted by Chris Johnson and Anne Baum and produced by Carlos Marquez. The purpose of The Apartment Department is to invite collaboration within the multifamily marketing space through discussions around data, going back to basics, digital marketing, and adapting to changes in apartment marketing by thinking differently. Our goal for every episode is for our listeners to walk away with one actionable item you can implement within your organization.&nbsp; We invite you to listen, comment, follow our page, share episodes, and invite yourself on as a guest (seriously, though, we love collaboration). We appreciate your support, and welcome to The Apartment Department!

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Welcome to The Apartment Department - the podcast for multifamily marketers by multifamily marketers, co-hosted by Chris Johnson and Anne Baum and produced by Carlos Marquez. The purpose of The Apartment Department is to invite collaboration within the multifamily marketing space through discussions around data, going back to basics, digital marketing, and adapting to changes in apartment marketing by thinking differently. Our goal for every episode is for our listeners to walk away with one actionable item you can implement within your organization.  We invite you to listen, comment, follow our page, share episodes, and invite yourself on as a guest (seriously, though, we love collaboration). We appreciate your support, and welcome to The Apartment Department!

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The Role of Internet Listing Services (ILS) in the Marketing Mix

The Role of Internet Listing Services (ILS) in the Marketing Mix

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