Deuce and Paul dive deep into this years NBA Cup. What worked last year? How to make future iterations better? And what to watch for this year.

Chapters

01:55 The Purpose and Impact of the NBA Cup

04:41 Understanding the Tournament Structure

08:44 Incentives for Players in the NBA Cup

10:38 Group Analysis: Which Teams To Watch

32:16 Group Dynamics and Rivalries

34:32 Randomness vs. Rivalries in Scheduling

36:15 Creating Compelling Storylines

39:00 Manufacturing Excitement in the NBA

42:16 Globalizing the NBA Cup

46:58 Incorporating International Teams

50:06 The Legacy of Winning the NBA Cup

58:16 Final Thoughts on NBA Ratings and Future