On the road to Dinggalan, sacks of onions line the roadside for as little as 50 to 200 pesos each. Farmers in Nueva Ecija are drowning in losses while traders and importers profit from a broken system. This episode digs into the numbers, the cold storage problem, import timing during harvest season, and why this crisis keeps repeating every few years. A Morning Coffee Thoughts deep dive into the structural failure behind the rotting sibuyas.