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The Rule of Cannibalization: Mashable CEO Pete Cashmore Disintermediation
The article is about a telling, one-on-one interview I did with Pete Cashmore, the CEO of Mashable, at SXSW 2010 in Austin. In the exclusive, Pete Cashmore maps out how Mashable disintermediated mainstream news media competitors, opening his playbook on: Pete Cashmore also shares insights into the potential of the iPad as a platform for…
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By Eric SchwartzmanThe article is about a telling, one-on-one interview I did with Pete Cashmore, the CEO of Mashable, at SXSW 2010 in Austin. In the exclusive, Pete Cashmore maps out how Mashable disintermediated mainstream news media competitors, opening his playbook on: Pete Cashmore also shares insights into the potential of the iPad as a platform for…