**NOTE: This episode was recorded prior to renaming the show More Money, More Profits.

Only a handful of marketers know about this. Yet, it’s one of the most important rules of copywriting (maybe the only actual rule).

Find out about The ONE Rule you can apply to all your landing pages, emails and sales pages for better conversion rates today.

Eliminate distractions and keep your reader focused on the conversion goal you’ve set for them.

Guide readers to take the action you want them to take and they will thank you for it with clicks and conversions.

Find out what it’s all about and how to apply it across all your marketing assets today.

**NOTE: This episode was recorded prior to renaming the show More Money, More Profits.