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The Sales Rhythms Revolution: Supercharge Your Sales
In this episode, Grant discusses the challenges facing membership sales in many industries. He identifies issues like high turnover rates, low conversion rates, and the constant depletion of databases.
The conversation focuses on the concept of "sales rhythms," which Grant believes can improve the sales cycle. He argues that sales should not be a monthly cycle, and instead should follow the natural "Fresh Start Phenomenon" people experience at the beginning of the week, month, or year. Grant suggests reorganizing the workweek to focus on heavy sales efforts on Mondays, Tuesdays, and Wednesdays, when people are most likely to make changes.
Additionally, the podcast covers the importance of hiring the right membership consultants (MCs), emphasizing attitude, character, emotional intelligence, and personality. Grant recommends a multi-step interview process and considering recommendations from existing team members.
The episode concludes by discussing the potential of leveraging birthdays as a marketing tool and ensuring MCs are passionate about the product they're selling. By implementing these strategies, businesses can expect improved sales and a more stable workforce.
AFFINITY Podcast: https://grantiangamble.com/affinity-podcast/
"The AFFINITY Principle": https://grantiangamble.com/the-affinity-principle/
AFFINITY OS: https://affinityos.com.au/
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By Grant GambleIn this episode, Grant discusses the challenges facing membership sales in many industries. He identifies issues like high turnover rates, low conversion rates, and the constant depletion of databases.
The conversation focuses on the concept of "sales rhythms," which Grant believes can improve the sales cycle. He argues that sales should not be a monthly cycle, and instead should follow the natural "Fresh Start Phenomenon" people experience at the beginning of the week, month, or year. Grant suggests reorganizing the workweek to focus on heavy sales efforts on Mondays, Tuesdays, and Wednesdays, when people are most likely to make changes.
Additionally, the podcast covers the importance of hiring the right membership consultants (MCs), emphasizing attitude, character, emotional intelligence, and personality. Grant recommends a multi-step interview process and considering recommendations from existing team members.
The episode concludes by discussing the potential of leveraging birthdays as a marketing tool and ensuring MCs are passionate about the product they're selling. By implementing these strategies, businesses can expect improved sales and a more stable workforce.
AFFINITY Podcast: https://grantiangamble.com/affinity-podcast/
"The AFFINITY Principle": https://grantiangamble.com/the-affinity-principle/
AFFINITY OS: https://affinityos.com.au/