Earlier this week, I talked about strategy and tactics as the filling of a sandwich, and I want to dive a little deeper into that.

Picture this: 📷
when you buy a sandwich, the most exciting part is usually what’s in the middle—the special sauces, the extra toppings, the flavors that make the sandwich unique.
That’s the strategy and tactics: they’re the fun, exciting part that everyone sells you on.

But here’s the kicker: 🥾

the bread (the foundational elements) is what truly holds everything together. The systems and your overall mission are that bread. Without them, the sandwich doesn’t stand a chance. They’re the consistency your business needs to succeed.

When you’re building a business, focus on the unsexy parts: systems and mission. They’ll always be there, even as the rest of the sandwich evolves.