China Innovation Decoded

The secret formula of tech plus design with Steve Wang, COO and Co-founder of Tezign


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This episode we invited Steve Wang, COO and Co-founder of Tezign. He received his Bachelor’s Degree from ZheJiang University and then went on to receive his Masters from Columbia University. He is an expert of A.I. and a World Economic Forum Global Shaper. Previously he worked in U.S. and In 2015, he joined Tezign as a cofounder. Tezign is a creative and marketing supplier platform and data intelligence solution trusted by world's leading brands. In Tezign, Steve focuses on developing leading mar-tech products and also participates in many research projects of “Design A.I. LAB”. Today with Steve Wang, also known as Wang Zhe, we learn about his experiences in the West, and how he brought his knowledge back to the East.

1:23 Intro  

1:57 Steve's personal journey  

2:53 How Tezign was born  

4:05 Tech + design  

4:33 Why Tezign chose this area of focus 

5:54 Challenges faced when they first started  

7:22 What’s Tezign’s biggest advantage  

11:02 Why chinese market  

14:23 How design thinking is different in china  

16:15 Future of Tezign  

18:14 How Tezign deals with corporate innovation  

19:26 Tezign team structure  

...more
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China Innovation DecodedBy Microsoft for Startups China