In this episode, I share a secret and proven Golden Rule to pricing your products and services as an entrepreneur.  I share advice given to me about pricing by one of marketing's greatest minds alive - Jason Fladlien, the $100 million dollar webinar man, as well as price experiments I personally ran at scale as product manager.  

I reference this Harvard Business Review article in the episode: https://hbr.org/2015/08/a-refresher-on-price-elasticity