The more meetings we book, the more conversations we can have, and the more chances we have of making sales. However, most salespeople approach their sales cycle from the wrong end and wonder why they're not seeing results! To learn how to construct a calendar that provides value to prospects at every meeting, we sat down with Bill George, VP of Sales at Ewing Foley, and a former platoon sergeant in the US Army Reserve. He showed us the secret to creating a packed calendar and packing more value into every conversation!