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Welcome to Spark & Ignite Your Marketing, the podcast where real conversations meet real strategies. I'm your host, Beverly Cornell, founder and fairy godmother of brand clarity at Wickedly Branded. With over 25 years of experience, I’ve helped hundreds of entrepreneurs awaken their brand magic, attract the right people, and build businesses that light them up.

Discover why email marketing is an absolute must-have for service-based businesses in this episode. I dive into the key reasons why email marketing remains one of the most powerful tools for growing your business. Whether you're running a consulting firm, fitness studio, or freelancing, email marketing helps build stronger client relationships, keeps your brand top of mind, and drives consistent growth.

From the importance of owning your audience to real-world success stories, this episode is packed with actionable insights that will transform your approach to client communication. Tune in to learn how to leverage email marketing to cultivate trust, provide ongoing value, and ultimately increase your long-term customer loyalty and revenue.

👉 Key Takeaways:

1. The unparalleled value of owning your email list
2. How to turn one-time projects into repeat business
3. Real-world examples that prove the power of consistent communication

Read our blog on Email Marketing Tactics for Service-Based Businesses

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P.S. Take the first step (will only take you 3 minutes) to awaken your brand magic with our personalized Brand Clarity Quiz