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The Secret to High-Performing Brand Partnerships (Planetags & Qantas Case Study)
What happens when an iconic airline partners with an aviation collectible brand? A product launch that rewrites the rules of direct response marketing.
In this video, we break down how PlaneTags and Qantas Airlines turned retired Boeing 747 skin into a must-have collectible—and generated an 11.36x ROAS in the process.
From paid social strategies to brand partnerships, this campaign proved that great storytelling and strong collaborations drive massive results.
If you're a brand looking to scale like this, let’s talk. 👇
🔗 https://breadloaf.typeform.com/to/rotiGDm7?typeform-source=www.youtube.com
🚀 Discuss your growth strategy: https://calendly.com/markmilutin/retention-audit-kick-off?month=2025-02
Planetags: https://planetags.com/?srsltid=AfmBOoqF_vzuFKJiknBSUy_50SFKtPBRQd4whbGDsP0MuIV2-wvRzcen
Qantas: https://www.qantas.com/au/en.html
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By Mark MilutinWhat happens when an iconic airline partners with an aviation collectible brand? A product launch that rewrites the rules of direct response marketing.
In this video, we break down how PlaneTags and Qantas Airlines turned retired Boeing 747 skin into a must-have collectible—and generated an 11.36x ROAS in the process.
From paid social strategies to brand partnerships, this campaign proved that great storytelling and strong collaborations drive massive results.
If you're a brand looking to scale like this, let’s talk. 👇
🔗 https://breadloaf.typeform.com/to/rotiGDm7?typeform-source=www.youtube.com
🚀 Discuss your growth strategy: https://calendly.com/markmilutin/retention-audit-kick-off?month=2025-02
Planetags: https://planetags.com/?srsltid=AfmBOoqF_vzuFKJiknBSUy_50SFKtPBRQd4whbGDsP0MuIV2-wvRzcen
Qantas: https://www.qantas.com/au/en.html