The Seezoned Crew

Every dealer has been pitched an AI tool this year. Most of them work in the demo. That part isn’t interesting.
What matters is what the tool can actually see. A customer messages about a trade-in. Can your AI see they turned down a big repair in your service lane three weeks ago? Or that their finance agreement ends in four months? If not, it isn’t a smart salesperson. It’s a fast receptionist.
In this solo episode of The Seezoned Crew, Jad Naamani works through one question: what should your dealership build so AI creates value that lasts?
We cover why Gartner expects more than 40% of agentic AI projects to be canceled by the end of 2027, why an average tool on connected systems often beats a great one on disconnected systems, and who in your dealership should own the data and sign off on what the AI does
Then a four-question check to run on any AI you’re using, or about to sign for.

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Everyone knows cars depreciate. That part isn't interesting. What people actually want to know is why theirs is dropping faster than the identical car down the road, and which cars manage to avoid it altogether.Nour Abu-Safe is Head of Insights and Analytics at AutoData Middle East. She sits on the pricing data behind every dealership, marketplace and private seller in the market, does color of the a car really matter and forecasts what a car bought today will be worth in three years. We asked her to explain all of it.We get into the four things that decide whether a brand holds its value, whether GCC spec is worth paying for, why Chinese cars stopped being a gamble, where EVs actually stand, and the one check nobody should skip before buying used.Then the top five cars under 100k for resale value, which Jad has to rank.

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How to vibe code an app?
If that’s something you’ve searched recently, this is a good place to start.In this episode of The Seezoned Crew, Lucas, Director of Software Architecture at Seez, joins us to talk about vibe coding, AI coding tools, prompting, LLMs, and what it actually takes to build AI products beyond the buzzwords. Lucas shares how developers can use tools like ChatGPT, Claude, GitHub Copilot, Grok, and Llama to move faster, while still understanding the code, the logic, and the product behind the output.We also get into what makes AI products different from regular software, what usually breaks when products start scaling, why prompting is becoming a real skill, and why human judgment still matters when working with AI-generated code.If you are interested in AI coding tools, vibe coding, prompting, LLMs, software engineering, or just curious about how vibe coding works, this episode is worth watching.

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AI dominated the conversation across the show floor, with nearly every company presenting its own approach.In this episode, we sit down with Marco Schnabl, founder of Automotive Mastermind & RockED, to talk through what we saw on the ground, what impressed us (and yes, something really did “blow his socks off”), what feels a bit crowded, and where things might be heading next.
This is the second episode of The Seezoned Crew: On The Road Edition, filmed live at the Pinewood.AI stand during #NADA Show 2026 in Las Vegas.

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The Seezoned Crew: On The Road, straight from the floor at ‪NADA Show 2026 in Vegas.

Between AI demos and robots rolling around, we cut through the buzz and talked about what actually matters: experimentation, operational efficiency, and why AI isn’t something you just “plug in.”

Is the industry moving forward or just moving loudly? Tune in and see for yourself.

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Everyone in automotive is talking about AI, but very few agree on what it should actually be doing.Jad and Melissa explore how AI shows up across the industry, from how cars are built and tested to how they’re sold, serviced, and marketed. They unpack the difference between OEM and dealership mindsets, why recalls are increasing, and how AI is helping catch issues earlier.

Along the way, they talk about AI replacing busywork (not people), the rise of direct-to-consumer models, and what actually matters when you’re trying to get started. Real talk, a few hot takes, and plenty of practical context.

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In this episode, Jad sits down with David to break down the U.S. auto market. We’re talking outdated assumptions, bold trends, AI in dealerships, tariffs, and the future of franchise dealerships.Who’s doing it right? What’s falling behind? And where is the industry really headed?Hit play to get the inside scoop.

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Join us for a conversation with Paul Vuillier, Marketing Manager at Approved Automotive, as he shares how the company is reshaping the premium pre-owned car market in the UAE.Discover how Approved uses digital platforms like WhatsApp and Instagram to guide customers, targets high-end buyers with personalized marketing, and builds trust through expert detailing services. Paul also explains how AI and automation help the team scale without sacrificing the personal attention that defines a luxury experience.
Check out approvedautomotive.com and subscribe to their YouTube channel @ApprovedAutomotive to learn more.

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In this episode of The Seezoned Crew, we sit down with our Expansion Manager, David del Pino, to explore how Seezar, our AI built for automotive, is making an impact in global markets. David talks about:

• What features clients really want and how we're building them
• How Seezar adapts to local markets with the right partners
• What makes a country ready for AI
• The real-world challenges of launching in new regions
• How customer experience is driving the next wave of innovation
  
  Are you in automotive? Curious about AI? Want a peek behind the curtain of global tech expansion? This episode is for you.

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In this episode of The Seasoned Crew, we sit down with Sami Skaff, Chief Digital Officer at Al Nabooda Automobiles, to explore what it really takes to lead digital transformation at scale. 

As the car-buying journey evolves, so does the dealership model. Sami unpacks how Al Nabooda is embracing omnichannel experiences, what legacy practices are holding the industry back, and how data, technology, and innovation are reshaping automotive retail across the GCC and beyond.

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