In This Episode:

• Why deciding to sell your business is one of the hardest calls a founder makes
• Emotional factors behind the decision — purpose, identity, and timing
• Early “readiness signals” and how to spot them
• The difference between selling out vs. selling in
• The “Sunday Test” and “Three-Year Test” how to self-assess your motivation
• The importance of alignment at home before you make the decision
• Low-stakes steps to start preparing today: valuation, readiness checks, and building your advisory team

Key Takeaways:

• Selling isn’t quitting: it’s moving to the next chapter.
• If you’re dreading Monday, it may be time to sell out.
• If you’re energized about new growth, selling in might be the better path.
• Confidence, alignment, and preparation are the foundation of M&A readiness.
• A trusted advisor helps you navigate both the emotional and financial journey.

Related Episodes:

• Episode 235: Tell Tale Signs it is Time for an Exit. Listen now >>
• Episode 222: Seller Readiness: What to Do When a Buyer Comes Knocking. Listen now >>
• Episode 214: When to Sell Employees you are Selling the Business. Listen now >>

Listen to Shoot the Moon on Apple Podcasts or Spotify.

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