In this episode Taylor and G.K. discuss best practices in selling professional services. Nothing happens until someone buys what you have to offer. We talk about the mindset of ethical selling, what motivates clients to pay for our services, and how to take the resistance out of selling. Pay special attention to TEA (Think, Emote (Feel), Act) vs EAR (Emote, Act, Rationalize)

In this episode Taylor and G.K. discuss best practices in selling professional services. Nothing happens until someone buys what you have to offer. We talk about the mindset of ethical selling, what motivates clients to pay for our services, and how to take the resistance out of selling. Pay special attention to TEA (Think, Emote (Feel), Act) vs EAR (Emote, Act, Rationalize)

The Selling Side of Coaching

The Bridge is a podcast dedicated to the art and practice of coaching—how to ask better questions, build deeper long-term client relationships, and cultivate the mindset that transforms conversations into breakthroughs.Hosted by Taylor Steinke and G.K. Self, each episode goes beyond tactics and trendy frameworks. Together, they explore the question behind the question, offering thoughtful, practical insights for coaches, leaders, and anyone committed to helping others grow.About the HostsTaylor Steinke is the Director of Sales Enablement Programs at Spring Venture Group, shaping the sales and professional development strategy for an organization of hundreds of coaches, managers, and agents. His teams are known for excellence, earning the prestigious Pikes Peak Team Award from The Bob Pike Group in 2025 for their participant-centered training and programs. Taylor is also a certified business coach with thousands of hours of hands-on coaching experience.G.K. Self is a Certified FLOW Business and Professional Coach and a serial entrepreneur who has built successful companies across three industries: financial services, construction, and retail + wholesale importing. He co-founded Aromatica Fine Teas, one of Canada’s largest specialty tea companies.The Bridge brings their perspectives together in rich, reflective conversations on coaching, leadership, and the work of developing people.Tune in—and strengthen your craft, one conversation at a time.Contact us at <a target="_blank" rel="noopener noreferrer nofollow" href="mailto:taylorsbridgecast@gmail.com">taylorsbridgecast@gmail.com</a>

Business

Education

Self-Improvement

The Bridge is a podcast dedicated to the art and practice of coaching—how to ask better questions, build deeper long-term client relationships, and cultivate the mindset that transforms conversations into breakthroughs. Hosted by Taylor Steinke and G.K. Self, each episode goes beyond tactics and trendy frameworks. Together, they explore the question behind the question, offering thoughtful, practical insights for coaches, leaders, and anyone committed to helping others grow. About the Hosts Taylor Steinke is the Director of Sales Enablement Programs at Spring Venture Group, shaping the sales and professional development strategy for an organization of hundreds of coaches, managers, and agents. His teams are known for excellence, earning the prestigious Pikes Peak Team Award from The Bob Pike Group in 2025 for their participant-centered training and programs. Taylor is also a certified business coach with thousands of hours of hands-on coaching experience. G.K. Self is a Certified FLOW Business and Professional Coach and a serial entrepreneur who has built successful companies across three industries: financial services, construction, and retail + wholesale importing. He co-founded Aromatica Fine Teas, one of Canada’s largest specialty tea companies. The Bridge brings their perspectives together in rich, reflective conversations on coaching, leadership, and the work of developing people. Tune in—and strengthen your craft, one conversation at a time. Contact us at taylorsbridgecast@gmail.com

The Bridge is a podcast dedicated to the art and practice of coaching—how to ask better questions, build deeper long-term client relationships, and cultivate the mindset that transforms conversations into breakthroughs.Hosted by Taylor Steinke and G.K. Self, each episode goes beyond tactics and trendy frameworks. Together, they explore the question behind the question, offering thoughtful, practical insights for coaches, leaders, and anyone committed to helping others grow.About the HostsTaylor Steinke is the Director of Sales Enablement Programs at Spring Venture Group, shaping the sales and professional development strategy for an organization of hundreds of coaches, managers, and agents. His teams are known for excellence, earning the prestigious Pikes Peak Team Award from The Bob Pike Group in 2025 for their participant-centered training and programs. Taylor is also a certified business coach with thousands of hours of hands-on coaching experience.G.K. Self is a Certified FLOW Business and Professional Coach and a serial entrepreneur who has built successful companies across three industries: financial services, construction, and retail + wholesale importing. He co-founded Aromatica Fine Teas, one of Canada’s largest specialty tea companies.The Bridge brings their perspectives together in rich, reflective conversations on coaching, leadership, and the work of developing people.Tune in—and strengthen your craft, one conversation at a time.Contact us at <a href="mailto:taylorsbridgecast@gmail.com" rel="noopener noreferrer">taylorsbridgecast@gmail.com</a>

Share The Selling Side of Coaching

Sign up to save your podcasts

The Selling Side of Coaching

The Selling Side of Coaching