The Senior Views Podcast

Research is connecting the dots between call and form-fill inquiries and move-ins.  The time it takes a community to reach potential new residents matters.  Find out what it takes to improve your move-in rate.

Bailey Beeken is the Managing Director for one of the largest organizations and conferences in the industry, the Senior Care Marketing & Sales Summit -a.k.a. SMASH.

Steve Shields, President & CEO of Action Pact Development, LLC created a completely unique model for senior living called the "household" model.  In this latest episode of The Senior Views, Steve describes the newest “household” model built in Liberty, Missouri called Norterre. While Action Pact has built over a hundred across the U.S. this is by far the most comprehensive to date.  Listen in as Valissa Smith of SeniorVu and Debbie Howard of Senior Living Smart find out how this senior centric way of living is changing the lives and literally the health of seniors all across the country.

Doug Anderson, Vice President New Perspective Senior Living, created a marketing campaign that produced unusual results.  Learn what he did and the lessons he learned. You may want to try this one in your senior living community!

Bob Raymond with Commonwealth Senior Living discussing his unique Farm-to-Table program with host Debbie Howard and Executive Producer Valissa Smith.

Families caring for loved ones with dementia struggle with keeping them at home as long as possible versus finding memory care services.  Andrea Catizone’ is the President of Senior Living Smart and an expert in memory care.  Her vast experience in senior living and particularly as the Corporate Director of Alzheimer’s Services with Benchmark, Andrea gained intricate knowledge of the nuances to better serve seniors suffering from dementia. In this podcast, she shares rich information that most families don’t think about and ways memory care communities can educate the consumers.  Listen in as host Debbie Howard of Senior Living Smart and Executive Producer Valissa Smith of SeniorVu explore new ideas from Andrea.

Senior living is known for its staff retention issues.  It's one of the top four industries in the nation that suffers most.  Recruitment expert Bradley Harris speaks to the challenges and offers solutions to ease the rate of turnover.  Listen in as Bradley offers his expertise in this discussion with host Debbie Howard of Senior Living Smart and executive producer Valissa Smith of SeniorVu.

Ginna Baik, with CDW Healthcare, discussing technology trends and why senior living communities need a technology strategy.