In this episode we are joined by the Serial Salesman himself, Steve Nudelberg. Steve outlines the definition of a good sales meeting, he answers the question what is the biggest misconception in the sales arena, and the tips in building a business relationship. Steve also talks about his upcoming book Confessions of a Serial Salesman, Rules of Engagement. This outlines 27 Rules for Leaders and Influencers to help you obtain measurable success in no time.