
Sign up to save your podcasts
Or
Clients aren’t sold services. They buy them based on their evaluation of seven criteria: Awareness, Understanding, Interest, Belief, Trust, Ability, and Readiness. All seven elements must be present before a client can buy.
The post The Seven Elements of Business Development appeared first on How Clients Buy.
Clients aren’t sold services. They buy them based on their evaluation of seven criteria: Awareness, Understanding, Interest, Belief, Trust, Ability, and Readiness. All seven elements must be present before a client can buy.
The post The Seven Elements of Business Development appeared first on How Clients Buy.