Chris Hood, a keynote speaker and expert in merging customer success with digital strategy, shares insights on the importance of customer-centric cultures and the power of storytelling. He emphasizes the need to break through assumptions and change mindsets to prioritize customer needs. Hood discusses the seven-stage framework outlined in his book, Customer Transformation, and highlights the significance of building a customer-focused culture throughout the organization. He also emphasizes the relevance of storytelling in communication, providing tips on using relevant experiences and keywords to engage and connect with others.

Connect with Chris via his website - www.chrishood.com

Takeaways

• Break through assumptions and change mindsets to prioritize customer needs.
• Build a customer-focused culture throughout the organization.
• Utilize storytelling to engage and connect with others.
• Use relevant experiences and keywords to make communication more impactful.

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