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Shark Bite Biz, hosted by David Strausser, started as a show on how to navigate to your business during the Covid Pandemic and now focusing on "the 3 G's": personal growth, professional growth, and business growth. This show has hosted many CEO's, VP's, Managers, and Small Business Owners all giving their insight as a subject matter expert in their field. The show has had legendary music producer Jack Douglas, Soledad O'Brien, film director James Cullen Bressack, Recruiter.com and CNBC Contributor Evan Sohn and many more. Strausser is a member of the Forbes Business Development Council.
Are call centers alive or dead after covid with work-from-home going strong. Today's interview may surprise you as Shark Bite Biz's David Strausser chats with Richard Blank of Costa Rica's Call Center. Episode #213 Modern Call Centers.
https://youtu.be/Bki9lRhp8VE
Shark Bite Biz is a podcast dedicated to helping businesses achieve growth in the roaring 20's. In a world full of sharks, learn how to bite first!
This vodcast focuses on personal, professional, & business growth during the on-going global pandemic. We focus on bringing some of the top experts and small business owners to the show to tell their stories about how they broke through barriers preventing growth and got their business to the next level.
More about the Host: David Strausser is an expert at enabling small businesses to drive growth via the promise of technology. David empowers his customers to digitally transform by automating business processes and maximizing business intelligence. David writes on Forbes as a member of the Forbes Business Development Council and a member of the Harvard Business Review Advisory Council. You can find David's full bio here: https://davidstrausser.com & https://sharkbitebiz.com.
David was born and raised in Pottsville, Pennsylvania, the heart of coal country. At a young age David realized that the small city life wasn’t for him. He yearned for something larger and 6 weeks after the September 11th attacks, while barely 18, he decided to pack up and move to a new life.
“Viva la Mexico”. David moved to Tijuana, Baja California, Mexico. Why? Simple. He was able to live in Mexico and then work in San Diego, right across the U.S. / Mexico International Border Crossing at the San Ysidro Port of Entry.
Since his first job at the age of 14, David has always been enthusiastic about sales. He had worked at places like Foot Locker at the age of 15 and then Sears while a young adult. Just like he wanted more while living in Pottsville, he also felt that the retail life was not for him. Yes, he could do it and excelled at it, often being the top sales representative in his store, but he felt he could achieve bigger and better things.
During the economic depression of 2008 – 2010, David found himself searching for answers. He moved to Peru for about a year, where he met his wife, Raquel Strausser. From there David immigrated Raquel to Mexico and they re-established themselves in the Baja Cali Megaregion. Employment was tough and while David could ultimately earn a living that was good enough for living in Mexico, their ultimate goal was to move to San Diego. The current wage environment at that time did not support him being able to make such a move.
That’s when David realized that after 10 years of living in Mexico at that point that he had some unique skills. Not only was David fluent in Spanish and had a Mexican legal status as a Residente Permanente (Mexican Legal Permanent Resident), but he had many contacts in business throughout Mexico, Peru, and the rest of Latin America.
Instead of taking a position where he would be grossly underpaid for his skillset out of necessity, David went another route. He started the business “Strausser Consulting Services” and began independent consulting. The goal of the company was to assist American companies trying to find growth throughout Latin America with their products and technologies. The start though wasn’t that simple. The very first contract David got was with a Sprint retailer who saw his vast retail experience and hired him as an independent consultant to help turn around 7 of their newly acquired stores in San Diego County. It was a six-month contract but it gave David something solid to run off of if he was successful.
Success happened and from there David acquired separate large contracts over a 6 year period. While many of the projects were fixed-term and project based, some of the contracts were long-term. Some of these contracts were with companies like P.I.N.T., Inc., doing business development to help them break into the Mexican market, Kodenshi AUK, a Japanese and Korean semiconductor manufacturer looking to break into Latin America, TAAG Industries, BorderTraffic / LaLineaEnVivo, and BajaBound. This all was the passion of what David does best, help small to medium size business grow. He was creating new channels and opportunities for these businesses that they did not know how to achieve on their own.
Interestingly enough, because of the unique border situation with the Baja-Cali megaregion of Tijuana and San Diego David was specializing at one point not just in technology, but border crossing technology. This lead to David developing extensive relationships with the Mexican Government, which led to him being contracted as the “Consejero Binacional” (Binational Advisor) to the Secretary of Tourism for Baja, California, Mexico where he worked in making lives easier for American Tourists while visiting Baja, Mexico with the promise of technology. David assisted trying to modernize the Tourist Visa process online for Americans visiting Mexico and even helped transform the fishing permit license so that Americans can obtain the licenses digitally online. All impressive feats at the time with a government that is notoriously slow in adopting new technology. In fact, David is one of the few non-Latino American citizens with a written letter of recommendation from the Mexican Government.
During that time also, David realized that there was a huge education gap in Mexico. Latinas, Mexican women specifically, were behind in their knowledge of how technology works. Although with the younger generation it was getting better, at that time if you were 25 or older and female, your understanding of basic technology was little to none. That’s when David and his wife Raquel created a tech blog called TechChicas that was dedicated to helping Latinas around the world understand basic technology that they could access to make their lives easier. The site was a success winning multiple awards including one from Penn State University. That service was sold in 2015 when David took another turn in his career.
As successful as he was, the consulting world was a tiring one for David. Not only was he working 40 to 50 hours a week for clients, but he was also working an addition 20+ hours a week just trying to find new projects and bidding on new work. It was relentless and gave David no work / life balance.
After 6 long years of sacrificing all his time working to give his family the life he felt they deserved, David finally got offered a position that would give him what he was searching for. David and his family moved to Los Angeles in December of 2015 to start with Vision33, Inc.
This brings a brand new chapter. Finally, David was able to use his networking skills, business development skills, sales and marketing strategies for one dedicated company. David was new to the ERP (enterprise resource planning) business but he had a thorough understanding of technology due to his degree from Penn State University in Information Sciences & Technologies with a focus on Business.
David was able to use innovative techniques to turn a barren region of Los Angeles to a powerhouse for Vision33. Creating millions and millions of dollars a year in revenue that Vision33 never saw from that region previously. He did this because of the way he builds personal relationships with his clients and how he manages a sales cycle. There were very few opportunities David lost. In fact, he became the king of creating his own pipeline by doing creative events like his “Executive Luncheon” that had an anti-luncheon type there where desert was served first and used out of the box type of speakers that brought true value to all the businesses that came to learn how to grow their business and breakthrough the barriers preventing growth.
After 4 years, David was given the opportunity to move back home. Vision33 had a new region that needed a General Manager to oversee it and that is the Northeast. Since March of 2018, David has been managing the Northeast from sales, implementations, customer service, everything where he is growing the business at a record pace.
Even with the position that David currently has, he still feels that he has more to offer in order to help businesses grow and therefore on July 6, 2020, David launched the business podcast entitled Shark Bite Biz. This podcast is a discussion with subject matter experts and business owners discussing what works and what doesn’t in a global pandemic world.
Overall, David has had a tough, but fun career. It has always focused around one main topic though. Helping small to midsize businesses grow. There are many ways to do this and David uses his outside the box methodology in order to help his clients achieve that growth.
Richard’s vision quest journey is filled with twists and turns. When he was 27 years old, he relocated to Costa Rica to train employees for one of the larger call centers in San Jose. With a mix of motivational public speaking style backed by tactful and appropriate rhetoric, Richard shared his knowledge and trained over 10 000 bilingual telemarketers. Richard Blank has the largest collection of restored American Pinball machines and antique Rockola Jukeboxes in Central America making gamification a strong part of CCC culture.Richard Blank is the Chief Executive Officer for Costa Rica’s Call Center since 2008.
Mr. Richard Blank holds a bachelors degree in Communication and Spanish from the University of Arizona and a certificate of language proficiency from the University of Sevilla, Spain. A Keynote speaker for Philadelphia's Abington High School 68th National Honors Society induction ceremony. In addition, inducted into the 2023 Hall of Fame for Business. Giving back to Abington Senior High School is very important to Mr. Blank. As such, he endows a scholarship each year for students that plan on majoring in a world language at the university level.
https://costaricascallcenter.com/en/outbound-bpo-campaigns/
#RichardBlank #CostaRica #CallCenter #Outsourcing #Telemarketing #BPO #Sales #Entrepreneur #B2B #Business #Podcast #Leadgeneration #Appointmentsetting #SacrificetoSuccess #Sharkbitebizpodcast
Shark bite biz, Richard Blank,Costa Rica's Call Center, Outsourcing, Telemarketing, BPO, Nearshore, Sales, Entrepreneur, B2B, Business,Podcast,Gamification,Leadership,Marketing, Radio, Guest, Money, education, trainer,
https://youtu.be/Bki9lRhp8VE
from the City of Brotherly Love This is
shark bite Biz with David
strausser you just arrived to the newest
episode of shark bite Biz I'm your
Rockstar wab be host David strausser and
this is your place to learn how to grow
a business during complete Global chaos
as always this episode is brought to you
by our amazing sponsor and sap Global
Platinum partner sedor that's s d o r if
your business is ready move off
QuickBooks give us a ring help us
automate your business process and get
your business to the next level again
that's sor.com from Mom and Pop to large
Enterprise we have a solution for you
now let's get back to today's episode
are call centers the place of the past
or the future let's think about this so
who do we have today none other than
Richard blank with probably the most
unique uh intro I've ever done and
shortest as well too so it's pretty cool
Richard blank has the largest collection
of restored American pinball machines
and antique rockola Juke boxes in
Central America making gamification a
strong part of
CCC culture and CCC is Costa Rica call
center which is the name of his business
so hey without further delay let's bring
Richard right on in here business
strategy Richard welcome to shark bite
Biz you my friend you just became shark
bait I'm so happy to be Chum Costa Rican
Chum on your show today ah thank you so
much for coming on we have a tradition
on the show very first question we ask
everybody what's your background what do
you do for your living how'd you get
there what do you like about life what
do you think happens after life
basically in a nutshell tell us what
makes Richard Richard let's give you a
Richard Supreme Pizza um from Northeast
Philadelphia oh born and raised yeah man
and uh decided to make Spanish my major
so I built on that momentum at Arizona
moved to Costa Rica when I was 27 years
old started my business 15 years ago and
I'm the CEO of Costa Rica's call center
so it's a journey of twists and turns
but it was the kind of Vision Quest that
I stuck with when I was a young man and
decided what to do with my life well
that is pretty amazing
and you know we do people that watch
this show I know some people watch it
just not every episode they watch the
ones that are more interesting to them
which is pretty cool but you know you
went Central America I went to uh
Northern Central America uh with Mexico
but then also Peru as well too um you
know and have built myself from scratch
from the ground up like being an
18-year-old in Latin America white guy
from Cole country Pennsylvania as well
too
learning Spanish becoming bilingual um
you know we have a trational family
Mexican Peruvian American uh so it's
been pretty crazy it sounds a little bit
similar to kind of how you are and uh
what you're doing look how many things
we have in common and we just started
exactly but obviously the second
language and open mind being a guest in
other countries and being accepted
learning to love it and Incorporated in
your life you and I have seen that this
language skills and being a traveler of
the world a nomad opens so many doors
and so it's just one of things but it's
not for everybody I mean you sometimes
have to dip ail in the water travel
first a little bit before settling down
and you know seeing if it's the right
thing for you but I tell you what the
the world's an incredible place if you
give yourself a chance to explore it and
no definitely 100% is
so let's just talk that your origin
story I mean what motivated you to move
to Costa Rica I mean i' personally I've
been to a couple places in Central
America just got back from Panama a few
months ago but um you know I've never
been to Costa Rica I've heard it's
amazing I heard it's beautiful I hear
there are a lot of Americans there not
as many as are in Rosarito though uh
Rosarita Mexico but I do hear that there
are a lot of Americans down there or X
as they're called like what motivated
you to move down there at the Costa Rica
I tell you what you and I both grew up
in Pennsylvania I remember those snow
days when they didn't call your number
from KYW News Radio that wasn't cool
Abington it should be 301 I should be
calling our name but
anyway it was cold it was dreary and you
would fantasize about Gilligan's Island
or some place that was much more fun and
so I knew that if I ever had a one in a
million opportunity and get get past my
parents' guilt I might take it so I was
really setting up for that barn door to
be open as you did as well with that
second language but no when when you go
up in the Northeast it gives you a
little bit of grit you have some
backbone we're competitive with
Athletics and life and and I like
growing up there I thought the changing
of the seasons and it's a nice culture
the colonial homes and the warm cozy
fireplaces during you know the fall and
the winter can't beat it but the row
homes in Philly but we needed to change
just to test ourselves and to see if we
were one trick pony or if we could
accommodate to other different areas and
so me being a Spanish major I was able
to use that language outside in Tucson
Arizona at the University of Arizona all
the World a Stage so if you think about
it it was much easier for me to do that
compared to another sort of major plus
David I'll be straight I didn't have the
maturity or the grades for IV League or
for medicine or law oh same here I
didn't go to college till later in life
till the Great Recession when I was
forced to uh go to college because you
know I used to be able to get good jobs
when I was younger just because of
experience in track record and then
during the Great Recession things change
they were like yeah we want that but we
also want people to college degree and
because of that I wasn't able to you
know it was hard it's what led me down
the path I'm on and where I'm at now
because I ended up having to do
independent Consulting and stuff like
that and it was bringing American
companies stuff into Mexico and
eventually down to Peru and it it kind
of was a blessing in disguise because
for all those like you talked about grit
having that grit um you know it was
gritty for me you know like pulling
teeth trying to make things work uh
during that time period but I eventually
did get out of the rut and now you know
once I of the world but I feel like I am
starting to ascend to a higher level and
it's because I left yeah know I'm not
from Philly Philly I live by Philly now
but I'm originally from Pottsville the
home Yingling and you know that's coold
country Pennsylvania which is you know
entirely different than if I lived up in
Philly who knows maybe I would have
never wanted to move but being there I I
wanted to just get the heck out well in
Costa Rica you meet people from all over
the world they're looking for the same
thing you and I did maybe to shed some
skin or at a later stage in life when
you have your maturity you could look at
things differently but I tell you what
it's unfortunate that you were forced
into an education but hopefully some of
these people inspired you to do some
dedicated practice or some pondering I I
feel education's 5050 I I think a
teacher can't pull you over into the end
zone but they should be good enough to
inspire
and I've had teachers along the way not
just pay it forward but encouraged me to
write better to continue my studies in
Spanish and Humanities and art and it
was nice it wasn't the pressure of
having to pass a test cheat in class or
hustle my way for a certain grade these
teachers knew the score and they would
allow you to take a test or write a
paper or come to office hours if if you
a is what you want then you got to earn
it but they wanted to prepare you with
your balance bike and so I respected
them they really made you earn that
grade and if you put in the time you got
it but then again it wasn't punishment
when they asked you to elaborate or to
practice your grammar because it was
miscommunication and so you have to
respect that person that has so much
patience you have to you have to show
the dedicated practice to the teacher in
order for them to start mastering levels
and and going to other levels with you
David so hopefully through that sort of
univ University education you got that
it just wasn't a force March where you
just had to get a piece of paper yeah I
mean it's crazy because um it it felt
like a lot there are some things that I
learned but to be honest a lot of it
I've already passed through in life like
I remember the one marketing class in
fact I'm friends with the professor till
this day um who's out of Scranton
and uh I had to argue with him final
exam technically I flunked I'm like dude
I've been doing marketing my whole life
and the way these questions were written
I I went through every single one and
I'm like no in the real life this would
not work why because of this and because
of this yeah it looks good on paper but
this isn't how the real world world
works you know and I think that was the
difference between me being someone
that's was out in the work for field
since I was 14 then going to college
when I was in my late 20s early 30s
compared to someone that was fresh out
of high school is like I had these real
life experiences the compar gads and you
know I think he gave me credit for every
question except for one of them which he
was like no I disagree I still think
this is right but I'm like okay you know
you gave me 44 other ones so I'll let
you go on one but uh let's uh move a
little forward start a little bit about
you started a company from scratch down
in Costa Rica what company did you start
and what does it do well February 6th of
2008 I closed my first deal for one seat
for Costa Rica's call center we're a
Nearshore bilingual dedicated call
center that focuses on outbound sales
lead generation appointment setting
inbound customer support back office
support and nonvoice support any type of
specific Niche you go for oh we're known
for our inbound customer support
companies such as Amazon P Intel and
Oracle have a very large presence here
and the school set the neutral English
accent the infrastructure the proxim to
the United States the stable government
I mean the Ducks were all in a row and
when I had the opportunity to come here
I was only supposed to be for two months
my friend wanted me to come down to
teach English at his call center a
really good friend of mine from college
and as I was mentioning earlier barn
door open parents guilt wasn't there and
I saw my opportunity and I decided to
stay so I learned the business from the
inside out not from sea level and I got
to see the good and the bad but guess
what I did learn this is the real life
experience my good friend you were
mentioning earlier right I realize that
people just want their dignity they
don't want to feel Expendable they don't
want to feel like robots know somebody's
name really sincerely appreciate the
work and I said to myself if that's all
it takes to be a real Coach like the Bad
News Bears I'm going to do this and so
uh I realized that by incorporating
gamification my pinball machines in my
arcade and by personally knowing their
names and teaching them soft skills
walking rows and breaking bread I might
have that sort of Base Foundation that
you and I grew up with where you want to
come back the next day you don't want to
quit the sports team you want to do a
little bit extra not just to impress
your teacher but to impress yourself
because you're you're really into this
to win this and so I I I try to be a
different boss that they've ever had
don't don't fear me how do you try to be
different like a different boss because
everybody tries to be different I think
but the way you emphasized and the way
that came out of your mouth it sounds
like you have something special there
that you're trying to save by different
boss sure and these are little
checkpoints you need little first downs
before touchdowns with people I can't
expect them to sign a contract and
devote their life for me why don't I
asked them to tell me a Coming of Age
moment during an interview because
you've already qualified and I don't
want to see your bells and whistles I
want to see in the moment if David asks
you an incredible question to know your
death are you capable expanding and
telling a little bit of something about
yourself especially the time my friend
when you beat up a bully or saved a
kitten let me see if I can give you a
cool nickname that day or pick you up on
a rainy Tuesday and that's the sort of
thing where if I find the right sort of
fit no bad habits but someone willing to
be coached and
to delegate and grow with the company
then then I'm finding my dirty dozen I I
have 150 I don't have 50,000 so I could
be exceptionally selective of the
campaigns in the agent so it's it's a
luxury but then again when you find the
perfect fit you win championships and
listen the fact that have people been
with me over a
decade it's hum
especially the fact that you and I are
from Pennsylvania we're here in in these
type in this world where people Le in
two three years you know and that's an
average career at a company people stay
in for a decade plus I mean that is uh
that's rare loyalty these days yes
you're in Costa Rica yes the culture is
a little bit different but I I think
even down there I mean staying with
companies for your whole life is still
is starting to get a little bit more
oldfashioned is it not David let's let's
keep going on to what makes me different
I'm still on that momentum knowing your
name but calling the balls in the
strikes come on Pennsylvania boy you
know about giving that Northeast guilt
I'm going to tell you how it is but I'm
not just going to beat you up and twist
the knife it's not fair I'm gonna first
ask may I make a suggestion so yes David
you say yes so then that eliminates any
sort of Defense now we're cool and then
prior to telling you your tie is not
straight I'm going to give you three
stories about myself to put an anchor
there and to explain how I've
experienced that as you're mentioning
this maturity and gray hairs that we
have over the younger students in your
classes so explain to them these sort of
passes that you went through and so I
can level that playing field you're in
my wheelhouse Don't Think You Can Dance
this I can run around it five times to
Sunday and teach you a nice after school
special lesson so why don't we calm down
here because maybe your teacher your
best friend your mentors drop that ball
you're with me now you're with David
now and we're going to treat you like a
mature adult give you the benefit of the
doubt and see what you can really do if
you can eliminate any sort of blockage
and so you ask what I do
differently I can't buy it and I can't
spin it but if I can understand exactly
who you are and realize that I will give
you a straight shot at to the
top I find Aces and I find Winners and
if you're really young then you're the
Squire to the night they're even better
then we can really cultivate those
skills and so I like uh personally I
like younger sales reps because uh not
that they're young in their sales
experience but they're young in their
Erp sales experience with what I do at
sedor because then people like my sales
rap Jake for example he's has all the
sales skills but he's never had a coach
or a mentor like me and now we're
putting it together and we just won his
first deal and it's going to be the
first of many this kid not kid I mean he
36 but this you know younger executive
is going to end up being an allar within
a few years yo here's my virtual high
five ah there you go main man on and you
know what's cool David you're creating a
company culture that's what I was
brought in that's that's part of the
reason I was brought in it's like and
part of the reason why it came because
it was like hey what we had wasn't
working so I gone and uh come in and uh
build what you need to be built and you
know do it and you know I've been
building that I mean like transparency
honesty uh even with things say lead
distribution stuff like that I mean you
got to remember I've been a sales rep I
know how it is like hey why don't my
boss do that like and it you know makes
me upset in the back of my mind whereas
if the boss would have just came out and
said hey look just see you guys now I'm
giving Jake this lead not Neil this is
the
reason decision final okay and then
maybe two months later but they all know
that it comes back it'll be like hey
Neil remember I gave that lead that
should have been yours to Jake for a
specific reason well here's one from uh
uh Jake uh that you're getting to take
that back because what goes around comes
around but I do it in the open so that
everybody knows what's going on and
there's no Mystique you know it takes
that away and I feel that by doing that
it allows a more open transparent
happier culture because people don't
feel like someone's going behind their
back trying to stab my man man there
will always be Mystique oh there will
always be but I limit it a little bit I
look at it like this Athletics is the
greatest way to gauge Merit if you're
the fastest can jump the highest you win
and so if you put everybody on a Level
Playing Field and give everybody the
resources the person that rises to the
top everybody else has to understand
they won and we do it through very
strict quality assurance kpis so I can
grade people on soft skills in the 10%
wiggle room but 90% of this thing is is
cut and dry and there are some people
that are just hitting perfect shots that
is absolutely absolutely true one thing
I have and maybe you do or do not agree
with this uh it be interested and find
out is I
believe okay so me personally I feel
like I'm a chameleon okay I feel that
and I say that to the sense that I I I
can meet your personality I can meet
your tone or I can figure out a way that
I need to be in order to communicate
effectively with the person I'm talking
to most of the time now I say most of
the time and this is where the question
is I feel everybody can't sell somebody
there's always one person out there no
matter for what reason personality
mismatch they just don't like the way
your face looks whatever it means
you will never be able to sell that
person but I I view that's a very rare
occasion that's like a 99 out of 100
type Prospect things but when you
realize that that's when again because
you have to always be you know reviewing
and growing what you're doing to get
better and learning from your past you
realize like hey I'm not going to be
able to get through with this person so
I'm gonna hand it out to someone that
can potentially sell her um what do you
think about that whole philosophy that
whole Spiel I have going on and hey it's
my show if you disagree you can freely
disagree we believe that anybody that
does sales prospecting and runs the risk
of rejection we like to give them
romantic
deaths I got to write that one down well
good we jump clouds David if I could say
shark bite Biz podcast before you hang
up I get a point if I could name drop
you I go David how are you today get
another point if you ask me who's this
not in a negative tone because you're
curious because I said your name so well
and I thank you for asking and mentioned
my name is Richard blank and then you
say who's Richard blank now I got the
double double you ask the followup
question and guess what we're already
1520 seconds in those are two good long
deep breaths so at least it gives me a
chance 100 times a day to properly
introduce myself prior to pitching
because you you get the P to pitch and
if you have the luxury to speak to a
gatekeeper you give a positive
escalation when you get transferred you
do it written in verbal and these are
the sort of soft skills which will at
least put me from a half court to at
least a foul shot
percentage in regards to pitching of
course I'm going to miss a few but I
tell you what I built a business on just
being very courteous and doing meeting
minutes and following through before the
end of a business day and being
forthright with no surprises the way
that I was raised now mind you India and
the Philippines offshore they're half my
price why do people choose me well if
it's on marriage we can do it but if
you're asking me to double the
production in the same amount of time
it's almost impossible there's only so
much talk time but I've been able to
earn accounts because of that sort of
sight unseen trust and people would like
to work with this a smaller company that
gives you that sort of extended service
and so kind of sounds like value to me
is what you're talking about if you want
it to be you're you're a sales
rep imagine being on hold for a long
time where is that workforce management
you didn't staff properly how about
people that don't even have customer
service live departments and you have to
fill out Omni Channel non-voice forms
and wait you're going to elevate to your
pop and so it depends on how much you
value a client could they give you a
referral could you sell them additional
services and you know you might retain
them or they might even make suggestions
on what to do to sell them two scoops of
ice cream and so you you take everything
into consideration and some people
you're mentioning today about business
loyalty to companies how they treat
their clients well it's not just me
being old school it's just my hard
earned dollar and and I don't need
backflips and people swallowing sword
words but my goodness gracious let's
let's just have a deal where everyone
meets in the middle and I feel comfy and
I want to come back but if you happen to
remember my name my favorite dessert and
you make me feel really comfy on a on a
sad day or a day where I'm celebrating
and by all means I'm gonna go there for
the next 20 years that's great you know
I I've gotta say your perspective
attitude personality it is it it's
Unique I mean to be quite blunt with you
and I find it uh kind of like we just
used the word Mystique you know like uh
it's got this this Vibe this Aura of
energy that uh I don't know I kind of
find it inspiring in a way with how
you're talking about these things and
the passion that you are talking about
it when you're talking about it it it
just you know like I just see it leaking
out from all pores of your body it's
amazing so I mean I do want to go into
though there is one topic before we go
in and that was a compliment by the way
just so you know that was a good a nice
compliment that's why I didn't interrupt
you you can keep going my mother's
watching this is great I was trying to
make you comfy on a on a happy day but I
want to talk about one last topic before
we do end up wrapping up okay first off
you did give some kind of advanced
marketing telemarketing strategy ideas
of you know couple minutes ago when we
were
talking today I think it's a little bit
of the challenge like I have my sales
reps out there
prospecting um and they're getting a lot
of broken numbers a lot of a lot of
people change jobs during the Great
resignation during all the layoffs stuff
like that uh remote work to where you're
not able to reach people directly
anymore and you get in uh you you know
the name directory hell I guess we'll
call it and it it it's made it a little
bit
more challenging for us to get people on
the phone when we do get them on the
phone it's usually pretty decent it's a
it's a start you know and then we build
off from there but it does make it a
little bit harder to get people on the
phone what's your secret if you can
share without the you know spilling your
secret sauce all over the place of
course I'm going to give the
Pennsylvania Secret Sauce oh there you
go it's whiz no I'm only kidding you
have to offset the lower contact ratio
with more of a quality call but then
you're going to say Richard how's it a
quality call if it's a cold call it's a
cold call because of the list it's a
quality call because you might be able
to put yourself on third base well I
want to I want to interrupt you right
there because I want to to talk to my
specific scenario which I think many
people people probably uh are feeling
out there with me too like for example
we have a list like you're saying which
is the cold call list but it is a very
very high targeted you know down to the
sick codes of businesses uh you know zip
codes even every like it's very targeted
on what type of people what type of
company we're looking for and I think
many of our viewers are the same way
they're looking for a specific person
and they may have that list but their
problem is then actually breaking
through so sorry for the interruption
but maybe that can help with what you
were saying the frame it that way it
definitely helps because a list like
that I could load into a predictive
dialer and really you know pound the
phones and carpet bum compared to manual
dialing but if it's a list like that my
suggestion is if you have the luxury of
the time just do a little bit of due
diligence there are websites in LinkedIn
profiles it may assist you with updated
in third party information definitely
company culture you could complement
loading docks second locations in my
case my art deco building neon lights
and my pinball machines you mentioned
that I'm giving you five minutes yours
to lose but getting back to that why do
we do this because you're speaking to
less people but you have better
conversations because if I'm looking at
a LinkedIn
profile mentioned Pennsylvania look at
all the things we had in common I mean
obvious VI ly even if I was selling a
widget that you didn't need we have way
too much in common and these two ships
are passing T night we'd have to wave
and talk for a couple minutes and wish
each other well on our similar Journeys
and so in this crazy world of circles
there are some
crisscrosses and if you're going to do
this from time to time you put your chin
up your chest out and you represent
yourself in the company in the best
light I get a lot of yeah were good
thanks but at least I'm going to say
David good morning so even if you hang
up on me I'm like the full card as the
tarot walking off of the cliff sniffing
the roads you have to not go into this
with fear they're black and blue from
these phone calls and if you get passed
around and you speak to Billy in the you
know mail room and Kathleen and
accounting when you speak to David you
mention how great some of these
co-workers were and he's going to be
like you're the first person to ever see
these things and so you need to be a
painting stop being a print and if you
grind these calls you're going to hate
it it becomes a force March but then you
just can't go out there as a fool what
you need to do is to have structure and
discipline but really show active
interest in something and live in the
now because there will be something you
hear in the background someone says
something something that's happening
that you can anchor and then you pull
and as I'm mentioning you get these
first downs 30 seconds to two minute
checkpoints of confirmation questions
tie down
questions trans you know you got to have
transitional sentences with people just
don't there's no straight lines in
nature you need to have bridges in
between these islands of conversations
by asking people if it makes sense oh
that's great so this next thing I'd like
to discuss and so you're you're dancing
kind of like this podcast exactly that's
why you do a great podcast David oh
thank you so bu but it shouldn't be a
chore with people and they shouldn't be
checking their watches when they say
they don't have time 10 minutes should
go by and so you should really take each
call that way so don't think of the
numbers you could have that one call
that could recommend five people so then
there's your whole day and so everyone
just needs to slow down a bit and if
you're trying to connect with people do
it the real way you've definitely given
me a little bit of a different uh
perspective and just listening to you
speak about this it has given me some
ideas on some things that we may try to
implement and change and yeah we mean
we've done like the LinkedIn looking up
LinkedIn stuff and all of that but I
think it's more the approach of how
they're doing it is what will ultimately
make the difference in our success rates
because that's where we are struggling
but we're also building it from scratch
with our bdr team and stuff like that
customade emails customade voicemails it
doesn't have to be the whole thing but
back in our day there was something
called mad lives where you put in an
adjective and it can make the sentence
funny and so custom make the intro two
or three things in the body to Anchor
and then a beautiful conclusion to show
that you did a due diligence you you
don't need to review the whole LinkedIn
profile but there are a couple things
there that you could mention quickly in
the body to let him know that my
goodness gracious how much time did he
spend reviewing the company very nice so
you're asking about voicemails and
emails that's where you get your percent
percentages of call backs that's where
you can net them you're hunting right
you're hunting leaving the voicemails
hopefully the message in the bottle hits
and then if you do do a good email or
voicemail that carries it comes back and
so it's not the same as your contact
ratios before when everyone was picking
up but then again maybe you don't want
it that way it's better almost filtering
to see who calls you back response to
the email because that could be their
preference of communication compared to
voice and so you catch people that would
prefer that and so um if you're good at
what you do and you're very you have an
eye-catcher and you're really good in
your subject matter and you get positive
escalations don't be surprised if you
can match if not exceed those old
numbers with less work yeah yeah that's
great so since you have spilled so much
knowledge to us today I'm going to give
you one minute one whole minute to tell
us what you love about pinball machines
the fact that I can afford them now
because go growing up they were so
expensive and Ricky schroer had the best
arcade and silver spoons and it wasn't
fair and so just like Tom Hanks in the
movie Big look at his disposable income
he got trampolines and all those games
in that awesome Loft and so for me I'm
an owner of a company but I'm still a
kid and I combine the two you gotta have
fun got the greatest arcade in Central
America 13 pinball machines got an air
hockey tables six arcade machines Juke
boxes that is awesome hopefully you have
arrol Smith on those Juke boxes
somewhere oh without a doubt but here's
the skinny when I bought them here you
figured you would get a cache of
Aerosmith but no it's all Central
American artists from the 60s and 70s
not even labas is in there and so that's
crazy so anyways Costa Rica's call
center Richard tell us where can people
find out more about your company how can
people reach out to you thank you David
they can buy a first class plane ticket
can come visit me in Central America but
they also can go visit my Costa Rica's
call center Facebook fan page we have
close to
118,000 local Costa
ricanos give your audience a chance to
know the business process Outsourcing
industry in Central America what we do
but also David when this goes live look
at all the new fans that you will have
and oh yeah I can't enough a great time
today and natural you bring the best out
of your guest H thank well it's pretty
easy when you have any guest as amazing
as you are so Richard thank you so much
for coming on I love what you're doing I
mean it really comes down to helping
businesses grow and how to be a good
boss I mean that's how I that that's
like the two core messages I got out of
today well just like us being in
Pennsylvania and the Broad Street
Bullies the Flyers took it home in the
70s and so sometimes you got to be a
champion even if you're one of the newer
teams in the league or a backup
quarterback against a legendary seven
time super Super Bowl win right exactly
and and your audience shouldn't be hard
on themselves entrepreneurs they need to
start somewhere there's only so many
kings they're more princes than Kings
out there and so just remember that yep
definitely hey Richard thank you so much
my friend this has been awesome thank
you my friend have a good one you too
cheers wow that was an incredible chat
with Richard right first you all know
the routine if you found this interview
helpful if it Sparks some warm and
fuzzies do me a favor hit the like
button smash that subscribe but also
please share us out because you know
shark bite Biz is the greatest kept
secret in the world of small business
share it us out to your friends your
family anywhere you can anywhere you
dwell on the interweb I'd love to see
nothing more than Richard blank and also
uh his COA Rica call center out there uh
you know trending let's do it now let's
get back to the real rock star of the
show Richard great hearing the unique
enthusiasm that Richard has for call
centors and all the advice and expertise
that he gave us about how in 2023 postco
post work from home call centers still
do work and they can be effective but it
does seem like it's a little bit harder
to be fair that was probably one of my
favorite interviews and Richard you are
such a unique character I really love
you dude awesome stuff again Richard
thanks for coming on sharing your
expertise and please check out the Costa
Rica call center business all the link
Down Below in the description question
of the day thoughts and call center Dead
or Alive leave a comment Down Below on
YouTube We're on Spotify do you want to
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ster this is shark bite Biz we'll see
you all next episode
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time
Shark Bite Biz, hosted by David Strausser, started as a show on how to navigate to your business during the Covid Pandemic and now focusing on "the 3 G's": personal growth, professional growth, and business growth. This show has hosted many CEO's, VP's, Managers, and Small Business Owners all giving their insight as a subject matter expert in their field. The show has had legendary music producer Jack Douglas, Soledad O'Brien, film director James Cullen Bressack, Recruiter.com and CNBC Contributor Evan Sohn and many more. Strausser is a member of the Forbes Business Development Council.
Are call centers alive or dead after covid with work-from-home going strong. Today's interview may surprise you as Shark Bite Biz's David Strausser chats with Richard Blank of Costa Rica's Call Center. Episode #213 Modern Call Centers.
https://youtu.be/Bki9lRhp8VE
Shark Bite Biz is a podcast dedicated to helping businesses achieve growth in the roaring 20's. In a world full of sharks, learn how to bite first!
This vodcast focuses on personal, professional, & business growth during the on-going global pandemic. We focus on bringing some of the top experts and small business owners to the show to tell their stories about how they broke through barriers preventing growth and got their business to the next level.
More about the Host: David Strausser is an expert at enabling small businesses to drive growth via the promise of technology. David empowers his customers to digitally transform by automating business processes and maximizing business intelligence. David writes on Forbes as a member of the Forbes Business Development Council and a member of the Harvard Business Review Advisory Council. You can find David's full bio here: https://davidstrausser.com & https://sharkbitebiz.com.
David was born and raised in Pottsville, Pennsylvania, the heart of coal country. At a young age David realized that the small city life wasn’t for him. He yearned for something larger and 6 weeks after the September 11th attacks, while barely 18, he decided to pack up and move to a new life.
“Viva la Mexico”. David moved to Tijuana, Baja California, Mexico. Why? Simple. He was able to live in Mexico and then work in San Diego, right across the U.S. / Mexico International Border Crossing at the San Ysidro Port of Entry.
Since his first job at the age of 14, David has always been enthusiastic about sales. He had worked at places like Foot Locker at the age of 15 and then Sears while a young adult. Just like he wanted more while living in Pottsville, he also felt that the retail life was not for him. Yes, he could do it and excelled at it, often being the top sales representative in his store, but he felt he could achieve bigger and better things.
During the economic depression of 2008 – 2010, David found himself searching for answers. He moved to Peru for about a year, where he met his wife, Raquel Strausser. From there David immigrated Raquel to Mexico and they re-established themselves in the Baja Cali Megaregion. Employment was tough and while David could ultimately earn a living that was good enough for living in Mexico, their ultimate goal was to move to San Diego. The current wage environment at that time did not support him being able to make such a move.
That’s when David realized that after 10 years of living in Mexico at that point that he had some unique skills. Not only was David fluent in Spanish and had a Mexican legal status as a Residente Permanente (Mexican Legal Permanent Resident), but he had many contacts in business throughout Mexico, Peru, and the rest of Latin America.
Instead of taking a position where he would be grossly underpaid for his skillset out of necessity, David went another route. He started the business “Strausser Consulting Services” and began independent consulting. The goal of the company was to assist American companies trying to find growth throughout Latin America with their products and technologies. The start though wasn’t that simple. The very first contract David got was with a Sprint retailer who saw his vast retail experience and hired him as an independent consultant to help turn around 7 of their newly acquired stores in San Diego County. It was a six-month contract but it gave David something solid to run off of if he was successful.
Success happened and from there David acquired separate large contracts over a 6 year period. While many of the projects were fixed-term and project based, some of the contracts were long-term. Some of these contracts were with companies like P.I.N.T., Inc., doing business development to help them break into the Mexican market, Kodenshi AUK, a Japanese and Korean semiconductor manufacturer looking to break into Latin America, TAAG Industries, BorderTraffic / LaLineaEnVivo, and BajaBound. This all was the passion of what David does best, help small to medium size business grow. He was creating new channels and opportunities for these businesses that they did not know how to achieve on their own.
Interestingly enough, because of the unique border situation with the Baja-Cali megaregion of Tijuana and San Diego David was specializing at one point not just in technology, but border crossing technology. This lead to David developing extensive relationships with the Mexican Government, which led to him being contracted as the “Consejero Binacional” (Binational Advisor) to the Secretary of Tourism for Baja, California, Mexico where he worked in making lives easier for American Tourists while visiting Baja, Mexico with the promise of technology. David assisted trying to modernize the Tourist Visa process online for Americans visiting Mexico and even helped transform the fishing permit license so that Americans can obtain the licenses digitally online. All impressive feats at the time with a government that is notoriously slow in adopting new technology. In fact, David is one of the few non-Latino American citizens with a written letter of recommendation from the Mexican Government.
During that time also, David realized that there was a huge education gap in Mexico. Latinas, Mexican women specifically, were behind in their knowledge of how technology works. Although with the younger generation it was getting better, at that time if you were 25 or older and female, your understanding of basic technology was little to none. That’s when David and his wife Raquel created a tech blog called TechChicas that was dedicated to helping Latinas around the world understand basic technology that they could access to make their lives easier. The site was a success winning multiple awards including one from Penn State University. That service was sold in 2015 when David took another turn in his career.
As successful as he was, the consulting world was a tiring one for David. Not only was he working 40 to 50 hours a week for clients, but he was also working an addition 20+ hours a week just trying to find new projects and bidding on new work. It was relentless and gave David no work / life balance.
After 6 long years of sacrificing all his time working to give his family the life he felt they deserved, David finally got offered a position that would give him what he was searching for. David and his family moved to Los Angeles in December of 2015 to start with Vision33, Inc.
This brings a brand new chapter. Finally, David was able to use his networking skills, business development skills, sales and marketing strategies for one dedicated company. David was new to the ERP (enterprise resource planning) business but he had a thorough understanding of technology due to his degree from Penn State University in Information Sciences & Technologies with a focus on Business.
David was able to use innovative techniques to turn a barren region of Los Angeles to a powerhouse for Vision33. Creating millions and millions of dollars a year in revenue that Vision33 never saw from that region previously. He did this because of the way he builds personal relationships with his clients and how he manages a sales cycle. There were very few opportunities David lost. In fact, he became the king of creating his own pipeline by doing creative events like his “Executive Luncheon” that had an anti-luncheon type there where desert was served first and used out of the box type of speakers that brought true value to all the businesses that came to learn how to grow their business and breakthrough the barriers preventing growth.
After 4 years, David was given the opportunity to move back home. Vision33 had a new region that needed a General Manager to oversee it and that is the Northeast. Since March of 2018, David has been managing the Northeast from sales, implementations, customer service, everything where he is growing the business at a record pace.
Even with the position that David currently has, he still feels that he has more to offer in order to help businesses grow and therefore on July 6, 2020, David launched the business podcast entitled Shark Bite Biz. This podcast is a discussion with subject matter experts and business owners discussing what works and what doesn’t in a global pandemic world.
Overall, David has had a tough, but fun career. It has always focused around one main topic though. Helping small to midsize businesses grow. There are many ways to do this and David uses his outside the box methodology in order to help his clients achieve that growth.
Richard’s vision quest journey is filled with twists and turns. When he was 27 years old, he relocated to Costa Rica to train employees for one of the larger call centers in San Jose. With a mix of motivational public speaking style backed by tactful and appropriate rhetoric, Richard shared his knowledge and trained over 10 000 bilingual telemarketers. Richard Blank has the largest collection of restored American Pinball machines and antique Rockola Jukeboxes in Central America making gamification a strong part of CCC culture.Richard Blank is the Chief Executive Officer for Costa Rica’s Call Center since 2008.
Mr. Richard Blank holds a bachelors degree in Communication and Spanish from the University of Arizona and a certificate of language proficiency from the University of Sevilla, Spain. A Keynote speaker for Philadelphia's Abington High School 68th National Honors Society induction ceremony. In addition, inducted into the 2023 Hall of Fame for Business. Giving back to Abington Senior High School is very important to Mr. Blank. As such, he endows a scholarship each year for students that plan on majoring in a world language at the university level.
https://costaricascallcenter.com/en/outbound-bpo-campaigns/
#RichardBlank #CostaRica #CallCenter #Outsourcing #Telemarketing #BPO #Sales #Entrepreneur #B2B #Business #Podcast #Leadgeneration #Appointmentsetting #SacrificetoSuccess #Sharkbitebizpodcast
Shark bite biz, Richard Blank,Costa Rica's Call Center, Outsourcing, Telemarketing, BPO, Nearshore, Sales, Entrepreneur, B2B, Business,Podcast,Gamification,Leadership,Marketing, Radio, Guest, Money, education, trainer,
https://youtu.be/Bki9lRhp8VE
from the City of Brotherly Love This is
shark bite Biz with David
strausser you just arrived to the newest
episode of shark bite Biz I'm your
Rockstar wab be host David strausser and
this is your place to learn how to grow
a business during complete Global chaos
as always this episode is brought to you
by our amazing sponsor and sap Global
Platinum partner sedor that's s d o r if
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QuickBooks give us a ring help us
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that's sor.com from Mom and Pop to large
Enterprise we have a solution for you
now let's get back to today's episode
are call centers the place of the past
or the future let's think about this so
who do we have today none other than
Richard blank with probably the most
unique uh intro I've ever done and
shortest as well too so it's pretty cool
Richard blank has the largest collection
of restored American pinball machines
and antique rockola Juke boxes in
Central America making gamification a
strong part of
CCC culture and CCC is Costa Rica call
center which is the name of his business
so hey without further delay let's bring
Richard right on in here business
strategy Richard welcome to shark bite
Biz you my friend you just became shark
bait I'm so happy to be Chum Costa Rican
Chum on your show today ah thank you so
much for coming on we have a tradition
on the show very first question we ask
everybody what's your background what do
you do for your living how'd you get
there what do you like about life what
do you think happens after life
basically in a nutshell tell us what
makes Richard Richard let's give you a
Richard Supreme Pizza um from Northeast
Philadelphia oh born and raised yeah man
and uh decided to make Spanish my major
so I built on that momentum at Arizona
moved to Costa Rica when I was 27 years
old started my business 15 years ago and
I'm the CEO of Costa Rica's call center
so it's a journey of twists and turns
but it was the kind of Vision Quest that
I stuck with when I was a young man and
decided what to do with my life well
that is pretty amazing
and you know we do people that watch
this show I know some people watch it
just not every episode they watch the
ones that are more interesting to them
which is pretty cool but you know you
went Central America I went to uh
Northern Central America uh with Mexico
but then also Peru as well too um you
know and have built myself from scratch
from the ground up like being an
18-year-old in Latin America white guy
from Cole country Pennsylvania as well
too
learning Spanish becoming bilingual um
you know we have a trational family
Mexican Peruvian American uh so it's
been pretty crazy it sounds a little bit
similar to kind of how you are and uh
what you're doing look how many things
we have in common and we just started
exactly but obviously the second
language and open mind being a guest in
other countries and being accepted
learning to love it and Incorporated in
your life you and I have seen that this
language skills and being a traveler of
the world a nomad opens so many doors
and so it's just one of things but it's
not for everybody I mean you sometimes
have to dip ail in the water travel
first a little bit before settling down
and you know seeing if it's the right
thing for you but I tell you what the
the world's an incredible place if you
give yourself a chance to explore it and
no definitely 100% is
so let's just talk that your origin
story I mean what motivated you to move
to Costa Rica I mean i' personally I've
been to a couple places in Central
America just got back from Panama a few
months ago but um you know I've never
been to Costa Rica I've heard it's
amazing I heard it's beautiful I hear
there are a lot of Americans there not
as many as are in Rosarito though uh
Rosarita Mexico but I do hear that there
are a lot of Americans down there or X
as they're called like what motivated
you to move down there at the Costa Rica
I tell you what you and I both grew up
in Pennsylvania I remember those snow
days when they didn't call your number
from KYW News Radio that wasn't cool
Abington it should be 301 I should be
calling our name but
anyway it was cold it was dreary and you
would fantasize about Gilligan's Island
or some place that was much more fun and
so I knew that if I ever had a one in a
million opportunity and get get past my
parents' guilt I might take it so I was
really setting up for that barn door to
be open as you did as well with that
second language but no when when you go
up in the Northeast it gives you a
little bit of grit you have some
backbone we're competitive with
Athletics and life and and I like
growing up there I thought the changing
of the seasons and it's a nice culture
the colonial homes and the warm cozy
fireplaces during you know the fall and
the winter can't beat it but the row
homes in Philly but we needed to change
just to test ourselves and to see if we
were one trick pony or if we could
accommodate to other different areas and
so me being a Spanish major I was able
to use that language outside in Tucson
Arizona at the University of Arizona all
the World a Stage so if you think about
it it was much easier for me to do that
compared to another sort of major plus
David I'll be straight I didn't have the
maturity or the grades for IV League or
for medicine or law oh same here I
didn't go to college till later in life
till the Great Recession when I was
forced to uh go to college because you
know I used to be able to get good jobs
when I was younger just because of
experience in track record and then
during the Great Recession things change
they were like yeah we want that but we
also want people to college degree and
because of that I wasn't able to you
know it was hard it's what led me down
the path I'm on and where I'm at now
because I ended up having to do
independent Consulting and stuff like
that and it was bringing American
companies stuff into Mexico and
eventually down to Peru and it it kind
of was a blessing in disguise because
for all those like you talked about grit
having that grit um you know it was
gritty for me you know like pulling
teeth trying to make things work uh
during that time period but I eventually
did get out of the rut and now you know
once I of the world but I feel like I am
starting to ascend to a higher level and
it's because I left yeah know I'm not
from Philly Philly I live by Philly now
but I'm originally from Pottsville the
home Yingling and you know that's coold
country Pennsylvania which is you know
entirely different than if I lived up in
Philly who knows maybe I would have
never wanted to move but being there I I
wanted to just get the heck out well in
Costa Rica you meet people from all over
the world they're looking for the same
thing you and I did maybe to shed some
skin or at a later stage in life when
you have your maturity you could look at
things differently but I tell you what
it's unfortunate that you were forced
into an education but hopefully some of
these people inspired you to do some
dedicated practice or some pondering I I
feel education's 5050 I I think a
teacher can't pull you over into the end
zone but they should be good enough to
inspire
and I've had teachers along the way not
just pay it forward but encouraged me to
write better to continue my studies in
Spanish and Humanities and art and it
was nice it wasn't the pressure of
having to pass a test cheat in class or
hustle my way for a certain grade these
teachers knew the score and they would
allow you to take a test or write a
paper or come to office hours if if you
a is what you want then you got to earn
it but they wanted to prepare you with
your balance bike and so I respected
them they really made you earn that
grade and if you put in the time you got
it but then again it wasn't punishment
when they asked you to elaborate or to
practice your grammar because it was
miscommunication and so you have to
respect that person that has so much
patience you have to you have to show
the dedicated practice to the teacher in
order for them to start mastering levels
and and going to other levels with you
David so hopefully through that sort of
univ University education you got that
it just wasn't a force March where you
just had to get a piece of paper yeah I
mean it's crazy because um it it felt
like a lot there are some things that I
learned but to be honest a lot of it
I've already passed through in life like
I remember the one marketing class in
fact I'm friends with the professor till
this day um who's out of Scranton
and uh I had to argue with him final
exam technically I flunked I'm like dude
I've been doing marketing my whole life
and the way these questions were written
I I went through every single one and
I'm like no in the real life this would
not work why because of this and because
of this yeah it looks good on paper but
this isn't how the real world world
works you know and I think that was the
difference between me being someone
that's was out in the work for field
since I was 14 then going to college
when I was in my late 20s early 30s
compared to someone that was fresh out
of high school is like I had these real
life experiences the compar gads and you
know I think he gave me credit for every
question except for one of them which he
was like no I disagree I still think
this is right but I'm like okay you know
you gave me 44 other ones so I'll let
you go on one but uh let's uh move a
little forward start a little bit about
you started a company from scratch down
in Costa Rica what company did you start
and what does it do well February 6th of
2008 I closed my first deal for one seat
for Costa Rica's call center we're a
Nearshore bilingual dedicated call
center that focuses on outbound sales
lead generation appointment setting
inbound customer support back office
support and nonvoice support any type of
specific Niche you go for oh we're known
for our inbound customer support
companies such as Amazon P Intel and
Oracle have a very large presence here
and the school set the neutral English
accent the infrastructure the proxim to
the United States the stable government
I mean the Ducks were all in a row and
when I had the opportunity to come here
I was only supposed to be for two months
my friend wanted me to come down to
teach English at his call center a
really good friend of mine from college
and as I was mentioning earlier barn
door open parents guilt wasn't there and
I saw my opportunity and I decided to
stay so I learned the business from the
inside out not from sea level and I got
to see the good and the bad but guess
what I did learn this is the real life
experience my good friend you were
mentioning earlier right I realize that
people just want their dignity they
don't want to feel Expendable they don't
want to feel like robots know somebody's
name really sincerely appreciate the
work and I said to myself if that's all
it takes to be a real Coach like the Bad
News Bears I'm going to do this and so
uh I realized that by incorporating
gamification my pinball machines in my
arcade and by personally knowing their
names and teaching them soft skills
walking rows and breaking bread I might
have that sort of Base Foundation that
you and I grew up with where you want to
come back the next day you don't want to
quit the sports team you want to do a
little bit extra not just to impress
your teacher but to impress yourself
because you're you're really into this
to win this and so I I I try to be a
different boss that they've ever had
don't don't fear me how do you try to be
different like a different boss because
everybody tries to be different I think
but the way you emphasized and the way
that came out of your mouth it sounds
like you have something special there
that you're trying to save by different
boss sure and these are little
checkpoints you need little first downs
before touchdowns with people I can't
expect them to sign a contract and
devote their life for me why don't I
asked them to tell me a Coming of Age
moment during an interview because
you've already qualified and I don't
want to see your bells and whistles I
want to see in the moment if David asks
you an incredible question to know your
death are you capable expanding and
telling a little bit of something about
yourself especially the time my friend
when you beat up a bully or saved a
kitten let me see if I can give you a
cool nickname that day or pick you up on
a rainy Tuesday and that's the sort of
thing where if I find the right sort of
fit no bad habits but someone willing to
be coached and
to delegate and grow with the company
then then I'm finding my dirty dozen I I
have 150 I don't have 50,000 so I could
be exceptionally selective of the
campaigns in the agent so it's it's a
luxury but then again when you find the
perfect fit you win championships and
listen the fact that have people been
with me over a
decade it's hum
especially the fact that you and I are
from Pennsylvania we're here in in these
type in this world where people Le in
two three years you know and that's an
average career at a company people stay
in for a decade plus I mean that is uh
that's rare loyalty these days yes
you're in Costa Rica yes the culture is
a little bit different but I I think
even down there I mean staying with
companies for your whole life is still
is starting to get a little bit more
oldfashioned is it not David let's let's
keep going on to what makes me different
I'm still on that momentum knowing your
name but calling the balls in the
strikes come on Pennsylvania boy you
know about giving that Northeast guilt
I'm going to tell you how it is but I'm
not just going to beat you up and twist
the knife it's not fair I'm gonna first
ask may I make a suggestion so yes David
you say yes so then that eliminates any
sort of Defense now we're cool and then
prior to telling you your tie is not
straight I'm going to give you three
stories about myself to put an anchor
there and to explain how I've
experienced that as you're mentioning
this maturity and gray hairs that we
have over the younger students in your
classes so explain to them these sort of
passes that you went through and so I
can level that playing field you're in
my wheelhouse Don't Think You Can Dance
this I can run around it five times to
Sunday and teach you a nice after school
special lesson so why don't we calm down
here because maybe your teacher your
best friend your mentors drop that ball
you're with me now you're with David
now and we're going to treat you like a
mature adult give you the benefit of the
doubt and see what you can really do if
you can eliminate any sort of blockage
and so you ask what I do
differently I can't buy it and I can't
spin it but if I can understand exactly
who you are and realize that I will give
you a straight shot at to the
top I find Aces and I find Winners and
if you're really young then you're the
Squire to the night they're even better
then we can really cultivate those
skills and so I like uh personally I
like younger sales reps because uh not
that they're young in their sales
experience but they're young in their
Erp sales experience with what I do at
sedor because then people like my sales
rap Jake for example he's has all the
sales skills but he's never had a coach
or a mentor like me and now we're
putting it together and we just won his
first deal and it's going to be the
first of many this kid not kid I mean he
36 but this you know younger executive
is going to end up being an allar within
a few years yo here's my virtual high
five ah there you go main man on and you
know what's cool David you're creating a
company culture that's what I was
brought in that's that's part of the
reason I was brought in it's like and
part of the reason why it came because
it was like hey what we had wasn't
working so I gone and uh come in and uh
build what you need to be built and you
know do it and you know I've been
building that I mean like transparency
honesty uh even with things say lead
distribution stuff like that I mean you
got to remember I've been a sales rep I
know how it is like hey why don't my
boss do that like and it you know makes
me upset in the back of my mind whereas
if the boss would have just came out and
said hey look just see you guys now I'm
giving Jake this lead not Neil this is
the
reason decision final okay and then
maybe two months later but they all know
that it comes back it'll be like hey
Neil remember I gave that lead that
should have been yours to Jake for a
specific reason well here's one from uh
uh Jake uh that you're getting to take
that back because what goes around comes
around but I do it in the open so that
everybody knows what's going on and
there's no Mystique you know it takes
that away and I feel that by doing that
it allows a more open transparent
happier culture because people don't
feel like someone's going behind their
back trying to stab my man man there
will always be Mystique oh there will
always be but I limit it a little bit I
look at it like this Athletics is the
greatest way to gauge Merit if you're
the fastest can jump the highest you win
and so if you put everybody on a Level
Playing Field and give everybody the
resources the person that rises to the
top everybody else has to understand
they won and we do it through very
strict quality assurance kpis so I can
grade people on soft skills in the 10%
wiggle room but 90% of this thing is is
cut and dry and there are some people
that are just hitting perfect shots that
is absolutely absolutely true one thing
I have and maybe you do or do not agree
with this uh it be interested and find
out is I
believe okay so me personally I feel
like I'm a chameleon okay I feel that
and I say that to the sense that I I I
can meet your personality I can meet
your tone or I can figure out a way that
I need to be in order to communicate
effectively with the person I'm talking
to most of the time now I say most of
the time and this is where the question
is I feel everybody can't sell somebody
there's always one person out there no
matter for what reason personality
mismatch they just don't like the way
your face looks whatever it means
you will never be able to sell that
person but I I view that's a very rare
occasion that's like a 99 out of 100
type Prospect things but when you
realize that that's when again because
you have to always be you know reviewing
and growing what you're doing to get
better and learning from your past you
realize like hey I'm not going to be
able to get through with this person so
I'm gonna hand it out to someone that
can potentially sell her um what do you
think about that whole philosophy that
whole Spiel I have going on and hey it's
my show if you disagree you can freely
disagree we believe that anybody that
does sales prospecting and runs the risk
of rejection we like to give them
romantic
deaths I got to write that one down well
good we jump clouds David if I could say
shark bite Biz podcast before you hang
up I get a point if I could name drop
you I go David how are you today get
another point if you ask me who's this
not in a negative tone because you're
curious because I said your name so well
and I thank you for asking and mentioned
my name is Richard blank and then you
say who's Richard blank now I got the
double double you ask the followup
question and guess what we're already
1520 seconds in those are two good long
deep breaths so at least it gives me a
chance 100 times a day to properly
introduce myself prior to pitching
because you you get the P to pitch and
if you have the luxury to speak to a
gatekeeper you give a positive
escalation when you get transferred you
do it written in verbal and these are
the sort of soft skills which will at
least put me from a half court to at
least a foul shot
percentage in regards to pitching of
course I'm going to miss a few but I
tell you what I built a business on just
being very courteous and doing meeting
minutes and following through before the
end of a business day and being
forthright with no surprises the way
that I was raised now mind you India and
the Philippines offshore they're half my
price why do people choose me well if
it's on marriage we can do it but if
you're asking me to double the
production in the same amount of time
it's almost impossible there's only so
much talk time but I've been able to
earn accounts because of that sort of
sight unseen trust and people would like
to work with this a smaller company that
gives you that sort of extended service
and so kind of sounds like value to me
is what you're talking about if you want
it to be you're you're a sales
rep imagine being on hold for a long
time where is that workforce management
you didn't staff properly how about
people that don't even have customer
service live departments and you have to
fill out Omni Channel non-voice forms
and wait you're going to elevate to your
pop and so it depends on how much you
value a client could they give you a
referral could you sell them additional
services and you know you might retain
them or they might even make suggestions
on what to do to sell them two scoops of
ice cream and so you you take everything
into consideration and some people
you're mentioning today about business
loyalty to companies how they treat
their clients well it's not just me
being old school it's just my hard
earned dollar and and I don't need
backflips and people swallowing sword
words but my goodness gracious let's
let's just have a deal where everyone
meets in the middle and I feel comfy and
I want to come back but if you happen to
remember my name my favorite dessert and
you make me feel really comfy on a on a
sad day or a day where I'm celebrating
and by all means I'm gonna go there for
the next 20 years that's great you know
I I've gotta say your perspective
attitude personality it is it it's
Unique I mean to be quite blunt with you
and I find it uh kind of like we just
used the word Mystique you know like uh
it's got this this Vibe this Aura of
energy that uh I don't know I kind of
find it inspiring in a way with how
you're talking about these things and
the passion that you are talking about
it when you're talking about it it it
just you know like I just see it leaking
out from all pores of your body it's
amazing so I mean I do want to go into
though there is one topic before we go
in and that was a compliment by the way
just so you know that was a good a nice
compliment that's why I didn't interrupt
you you can keep going my mother's
watching this is great I was trying to
make you comfy on a on a happy day but I
want to talk about one last topic before
we do end up wrapping up okay first off
you did give some kind of advanced
marketing telemarketing strategy ideas
of you know couple minutes ago when we
were
talking today I think it's a little bit
of the challenge like I have my sales
reps out there
prospecting um and they're getting a lot
of broken numbers a lot of a lot of
people change jobs during the Great
resignation during all the layoffs stuff
like that uh remote work to where you're
not able to reach people directly
anymore and you get in uh you you know
the name directory hell I guess we'll
call it and it it it's made it a little
bit
more challenging for us to get people on
the phone when we do get them on the
phone it's usually pretty decent it's a
it's a start you know and then we build
off from there but it does make it a
little bit harder to get people on the
phone what's your secret if you can
share without the you know spilling your
secret sauce all over the place of
course I'm going to give the
Pennsylvania Secret Sauce oh there you
go it's whiz no I'm only kidding you
have to offset the lower contact ratio
with more of a quality call but then
you're going to say Richard how's it a
quality call if it's a cold call it's a
cold call because of the list it's a
quality call because you might be able
to put yourself on third base well I
want to I want to interrupt you right
there because I want to to talk to my
specific scenario which I think many
people people probably uh are feeling
out there with me too like for example
we have a list like you're saying which
is the cold call list but it is a very
very high targeted you know down to the
sick codes of businesses uh you know zip
codes even every like it's very targeted
on what type of people what type of
company we're looking for and I think
many of our viewers are the same way
they're looking for a specific person
and they may have that list but their
problem is then actually breaking
through so sorry for the interruption
but maybe that can help with what you
were saying the frame it that way it
definitely helps because a list like
that I could load into a predictive
dialer and really you know pound the
phones and carpet bum compared to manual
dialing but if it's a list like that my
suggestion is if you have the luxury of
the time just do a little bit of due
diligence there are websites in LinkedIn
profiles it may assist you with updated
in third party information definitely
company culture you could complement
loading docks second locations in my
case my art deco building neon lights
and my pinball machines you mentioned
that I'm giving you five minutes yours
to lose but getting back to that why do
we do this because you're speaking to
less people but you have better
conversations because if I'm looking at
a LinkedIn
profile mentioned Pennsylvania look at
all the things we had in common I mean
obvious VI ly even if I was selling a
widget that you didn't need we have way
too much in common and these two ships
are passing T night we'd have to wave
and talk for a couple minutes and wish
each other well on our similar Journeys
and so in this crazy world of circles
there are some
crisscrosses and if you're going to do
this from time to time you put your chin
up your chest out and you represent
yourself in the company in the best
light I get a lot of yeah were good
thanks but at least I'm going to say
David good morning so even if you hang
up on me I'm like the full card as the
tarot walking off of the cliff sniffing
the roads you have to not go into this
with fear they're black and blue from
these phone calls and if you get passed
around and you speak to Billy in the you
know mail room and Kathleen and
accounting when you speak to David you
mention how great some of these
co-workers were and he's going to be
like you're the first person to ever see
these things and so you need to be a
painting stop being a print and if you
grind these calls you're going to hate
it it becomes a force March but then you
just can't go out there as a fool what
you need to do is to have structure and
discipline but really show active
interest in something and live in the
now because there will be something you
hear in the background someone says
something something that's happening
that you can anchor and then you pull
and as I'm mentioning you get these
first downs 30 seconds to two minute
checkpoints of confirmation questions
tie down
questions trans you know you got to have
transitional sentences with people just
don't there's no straight lines in
nature you need to have bridges in
between these islands of conversations
by asking people if it makes sense oh
that's great so this next thing I'd like
to discuss and so you're you're dancing
kind of like this podcast exactly that's
why you do a great podcast David oh
thank you so bu but it shouldn't be a
chore with people and they shouldn't be
checking their watches when they say
they don't have time 10 minutes should
go by and so you should really take each
call that way so don't think of the
numbers you could have that one call
that could recommend five people so then
there's your whole day and so everyone
just needs to slow down a bit and if
you're trying to connect with people do
it the real way you've definitely given
me a little bit of a different uh
perspective and just listening to you
speak about this it has given me some
ideas on some things that we may try to
implement and change and yeah we mean
we've done like the LinkedIn looking up
LinkedIn stuff and all of that but I
think it's more the approach of how
they're doing it is what will ultimately
make the difference in our success rates
because that's where we are struggling
but we're also building it from scratch
with our bdr team and stuff like that
customade emails customade voicemails it
doesn't have to be the whole thing but
back in our day there was something
called mad lives where you put in an
adjective and it can make the sentence
funny and so custom make the intro two
or three things in the body to Anchor
and then a beautiful conclusion to show
that you did a due diligence you you
don't need to review the whole LinkedIn
profile but there are a couple things
there that you could mention quickly in
the body to let him know that my
goodness gracious how much time did he
spend reviewing the company very nice so
you're asking about voicemails and
emails that's where you get your percent
percentages of call backs that's where
you can net them you're hunting right
you're hunting leaving the voicemails
hopefully the message in the bottle hits
and then if you do do a good email or
voicemail that carries it comes back and
so it's not the same as your contact
ratios before when everyone was picking
up but then again maybe you don't want
it that way it's better almost filtering
to see who calls you back response to
the email because that could be their
preference of communication compared to
voice and so you catch people that would
prefer that and so um if you're good at
what you do and you're very you have an
eye-catcher and you're really good in
your subject matter and you get positive
escalations don't be surprised if you
can match if not exceed those old
numbers with less work yeah yeah that's
great so since you have spilled so much
knowledge to us today I'm going to give
you one minute one whole minute to tell
us what you love about pinball machines
the fact that I can afford them now
because go growing up they were so
expensive and Ricky schroer had the best
arcade and silver spoons and it wasn't
fair and so just like Tom Hanks in the
movie Big look at his disposable income
he got trampolines and all those games
in that awesome Loft and so for me I'm
an owner of a company but I'm still a
kid and I combine the two you gotta have
fun got the greatest arcade in Central
America 13 pinball machines got an air
hockey tables six arcade machines Juke
boxes that is awesome hopefully you have
arrol Smith on those Juke boxes
somewhere oh without a doubt but here's
the skinny when I bought them here you
figured you would get a cache of
Aerosmith but no it's all Central
American artists from the 60s and 70s
not even labas is in there and so that's
crazy so anyways Costa Rica's call
center Richard tell us where can people
find out more about your company how can
people reach out to you thank you David
they can buy a first class plane ticket
can come visit me in Central America but
they also can go visit my Costa Rica's
call center Facebook fan page we have
close to
118,000 local Costa
ricanos give your audience a chance to
know the business process Outsourcing
industry in Central America what we do
but also David when this goes live look
at all the new fans that you will have
and oh yeah I can't enough a great time
today and natural you bring the best out
of your guest H thank well it's pretty
easy when you have any guest as amazing
as you are so Richard thank you so much
for coming on I love what you're doing I
mean it really comes down to helping
businesses grow and how to be a good
boss I mean that's how I that that's
like the two core messages I got out of
today well just like us being in
Pennsylvania and the Broad Street
Bullies the Flyers took it home in the
70s and so sometimes you got to be a
champion even if you're one of the newer
teams in the league or a backup
quarterback against a legendary seven
time super Super Bowl win right exactly
and and your audience shouldn't be hard
on themselves entrepreneurs they need to
start somewhere there's only so many
kings they're more princes than Kings
out there and so just remember that yep
definitely hey Richard thank you so much
my friend this has been awesome thank
you my friend have a good one you too
cheers wow that was an incredible chat
with Richard right first you all know
the routine if you found this interview
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dwell on the interweb I'd love to see
nothing more than Richard blank and also
uh his COA Rica call center out there uh
you know trending let's do it now let's
get back to the real rock star of the
show Richard great hearing the unique
enthusiasm that Richard has for call
centors and all the advice and expertise
that he gave us about how in 2023 postco
post work from home call centers still
do work and they can be effective but it
does seem like it's a little bit harder
to be fair that was probably one of my
favorite interviews and Richard you are
such a unique character I really love
you dude awesome stuff again Richard
thanks for coming on sharing your
expertise and please check out the Costa
Rica call center business all the link
Down Below in the description question
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