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Atlas's Substack is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.
Something is quietly stealing your memory. If you’re not paying attention, it might take your identity with it. This isn’t a crisis you’ll see on the news. It’s a slow fade, a blur, literally mass amnesia. If your mind’s been foggy, if you’ve felt off or not quite yourself, you are not alone.
Most people think they’re making choices about what to read, what to feel, what matters. But what if it’s been curated? These algorithms know exactly what sparks your anger, what upsets you. They know when you’re lonely. They predict when you’ll crave attention. Once they know that, they don’t just show you what you want. They build who you become.
Artificial intelligence doesn’t wait to see who you are. It decides which options you will even see: the news, the trends, the conversations. You are being led somewhere, into a reality manufactured by code you never read and systems you never consented to. This isn’t just manipulation. This is structural erosion of self.
First you feel numb, constantly reactive. You swing between apathy and agitation without clear causes. That is a nervous system overstimulated by artificial inputs. We are scrolling, swiping, clicking, and reacting. Our brains were never meant for this much input. Modern neuroscience shows that without deep focus, our brains can’t transfer experiences into long-term memory. Our lives are being written in disappearing ink.
You might not recall conversations or moments from last year. That is not just stress. It is a breakdown in memory encoding. Your attention fragments. You don’t just forget moments. You forget identity. You forget yourself.
Maybe you used to be curious or passionate, and now those traits feel distant. You start to believe none of it matters. Meaning fades and apathy spreads. This is not burnout. The self becomes vulnerable, ready to be rewritten.
If that hit close to home, don’t panic. Something inside you still remembers. There is a way back.
Step one: see the fog. Track every phone reach, every scroll. Notice the trance. Step two: drop the mask. Say three true things you’ve never said before. Step three: get into your body. Breathe like it’s your only job. Step four: recover what you buried, a dream or passion that was exiled. Step five: make ordinary things sacred. Your words shape the future. Step six: leave a trail. Write “I was here and I remembered” where you’ll see it.
What parts of me have I forgotten? What instincts grew quiet? What dreams grew small? Did I let them slip away, or did something take them?
Memory isn’t lost at once. It’s chipped away through a thousand little compromises until you no longer recognize your own mind. But if you ask the right questions, if you sit in the quiet, those pieces can come back. You were never erased, only hidden.
Here’s what they hope you never figure out: if they fracture your memory, they fracture your identity. Then they don’t need to control you. You’ll do it yourself. Once you stop remembering, you’ll buy any story they give you.
But here is the truth they cannot delete: behind that fog, you are still in there. You’re not lost. You just need to remember what they work so hard to make you forget. Your thoughts are your territory. Your attention is your weapon. Your memory is the map. Your sense of self is not theirs to edit.
If something inside you shook while reading this, that wasn’t me waking you up. That was you. Remember. Whatever you do, don’t go back to sleep.
By Atlas ReedAtlas's Substack is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.
Something is quietly stealing your memory. If you’re not paying attention, it might take your identity with it. This isn’t a crisis you’ll see on the news. It’s a slow fade, a blur, literally mass amnesia. If your mind’s been foggy, if you’ve felt off or not quite yourself, you are not alone.
Most people think they’re making choices about what to read, what to feel, what matters. But what if it’s been curated? These algorithms know exactly what sparks your anger, what upsets you. They know when you’re lonely. They predict when you’ll crave attention. Once they know that, they don’t just show you what you want. They build who you become.
Artificial intelligence doesn’t wait to see who you are. It decides which options you will even see: the news, the trends, the conversations. You are being led somewhere, into a reality manufactured by code you never read and systems you never consented to. This isn’t just manipulation. This is structural erosion of self.
First you feel numb, constantly reactive. You swing between apathy and agitation without clear causes. That is a nervous system overstimulated by artificial inputs. We are scrolling, swiping, clicking, and reacting. Our brains were never meant for this much input. Modern neuroscience shows that without deep focus, our brains can’t transfer experiences into long-term memory. Our lives are being written in disappearing ink.
You might not recall conversations or moments from last year. That is not just stress. It is a breakdown in memory encoding. Your attention fragments. You don’t just forget moments. You forget identity. You forget yourself.
Maybe you used to be curious or passionate, and now those traits feel distant. You start to believe none of it matters. Meaning fades and apathy spreads. This is not burnout. The self becomes vulnerable, ready to be rewritten.
If that hit close to home, don’t panic. Something inside you still remembers. There is a way back.
Step one: see the fog. Track every phone reach, every scroll. Notice the trance. Step two: drop the mask. Say three true things you’ve never said before. Step three: get into your body. Breathe like it’s your only job. Step four: recover what you buried, a dream or passion that was exiled. Step five: make ordinary things sacred. Your words shape the future. Step six: leave a trail. Write “I was here and I remembered” where you’ll see it.
What parts of me have I forgotten? What instincts grew quiet? What dreams grew small? Did I let them slip away, or did something take them?
Memory isn’t lost at once. It’s chipped away through a thousand little compromises until you no longer recognize your own mind. But if you ask the right questions, if you sit in the quiet, those pieces can come back. You were never erased, only hidden.
Here’s what they hope you never figure out: if they fracture your memory, they fracture your identity. Then they don’t need to control you. You’ll do it yourself. Once you stop remembering, you’ll buy any story they give you.
But here is the truth they cannot delete: behind that fog, you are still in there. You’re not lost. You just need to remember what they work so hard to make you forget. Your thoughts are your territory. Your attention is your weapon. Your memory is the map. Your sense of self is not theirs to edit.
If something inside you shook while reading this, that wasn’t me waking you up. That was you. Remember. Whatever you do, don’t go back to sleep.