In this episode of Biohacking for the Executive Athlete, I sit down with Joe Chura, founder and CEO of Go Brewing, to explore his incredible journey from Ford assembly line worker to tech entrepreneur to non-alcoholic craft beer pioneer. We dive into his transformative health journey during COVID, how quitting alcohol revealed clarity he never knew existed, and why he's building a wellness-focused brewery that's reshaping mindful social drinking. Joe shares his daily protocols, the philosophy behind "acceptable risk," and why sometimes you need to say yes before you know how it will all play out.

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