Fresh off the release of SSG’98, Herc pulled up for a real one. We spoke about life since our last conversation, the challenges he faced, how he pushed through, and the support system that kept him grounded through it all.

He unpacked the making of SSG’98, the features on the album, the intention behind the sound, and where he’s headed next, both musically and in his business ventures.

Growth. Accountability. Vision. This is more than just an album rollout; it’s evolution in real time. Tap in and catch the full conversation. 

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This week, we dive into the state of music and content creation in South Africa, the opportunities, the pressures, and what it really takes to cut through the noise.

Of course, it wouldn’t be us without talking sneakers too, from current rotations to the stories behind the pairs.

Real perspectives. Tap in.

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New Year. New Energy. Same Sobering. 
We’re kicking off the year with a hosts-only episode, no guest, just us, the parlay way.

From sneakers and style to getting carried away debating international albums, we reflected on the sounds that moved us and recapped the summer events that shaped the season. We also unpacked the growing presence of international promoters in SA’s summer scene and what it means for the culture going forward.

Honest takes, good laughs, and necessary dialogue to start the year right. Tap in Sober Soldiers!

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Sober Soldiers! One of the culture’s key players pulled up for a proper sit-down. We spoke about his journey through the game; from radio to rap, the highs, the lessons, and everything in between.

Speedsta got candid about legacy, growth, and staying true to himself in an ever-shifting industry. It’s a real conversation with someone who’s seen it all and still moves with love for the culture.

Tap in.

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Yeah, we know it's been a minute. But look at the bright side, we here now Sober Soldiers, back with what can be called the parlay of all parlays. We kicked it off with shoes and got a bit carried away there. But that had nothing on the way we delved into events just before going into all the music that has dropped. Sober Soldiers, lock in. It's a parlay.

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Sober Soldiers, on this episode, we sat down with Flvme to dive into his brand-new album Black and White, revisit his past projects, and unpack his journey in the game so far. He opened up about growth, creative freedom, collaborations, and what fans can expect next.

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Welcome back Sober Soldiers! The studio was buzzing with energy for this one, because we know it's been a long time since we parlayed. We wasted no time and dove deep into the sneakers, and then. Then, we shifted gears to the music scene, sharing of our faves from the past few weeks. Enjoy yeah?

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Nanette joins The Sobering fresh off announcing her upcoming album Painfully Happy  dropping August 29th with the love-struck R&B focus track “Suddenly.” We dive into the story behind her nostalgic new single Abazali, a soulful Soweto-funk-inspired love letter to her parents, South Africa, and the sounds that raised her. She opens up about the highs, lows, and contradictions that inspired Painfully Happy, and how she’s navigating the space between joy and heartache while making music that connects across generations.

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First things first: this is one of those ones.

Sober Soldiers, you may know him from the megahit Gwaan, but Maraza has been in service of the game for years, as an artist, a thinker, and a relentless voice in the culture. Naturally, there was a lot to get into.

This episode is emotional, fun, honest, inspiring, and everything in between. Press play and enjoy.

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Yeah yeah, you see it. It's a parlay with the odds in your favour. We chat about sneakers, new music, events, and our oh-so-fantastic new merch. Otherwise, you know the vibes, tap in Sobe Soldiers.

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