Hearin' New York

The Sony Walkman Almost Never Happened: How One ‘Crazy’ Idea Revolutionized Music


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What would life be like if you didn’t have your Spotify playlist or your favorite podcast (ahem…this one), to listen to while you work out? 

A quiet life, indeed.

Whether it’s coming from your phone or a portable mp3 player, it all began with the Sony Walkman. And, it was almost axed before we ever got our hands on it.

In today’s episode, Ginni shares why the first mass marketed portable audio device was dangerously close to never making it to the production line.

You’ll hear why its inventor had the “crazy” idea in the first place to put personal cassette players in the hands of people everywhere. You’ll learn what it was about the Walkman that made the higher ups question whether or not people would want to buy it. And you’ll learn a few surprising details about the Walkman’s early days.

 

What You’ll Learn:

  • (1:00) Why we needed the Walkman, according to its inventor
  • (2:11) Why Sony didn’t think people would be interested in this tech
  • (2:35) Its shocking original retail price
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    Connect with Ginni Media:

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    Website: www.ginnimedia.com

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    Hearin' New YorkBy Ginni Media